P&G Launches First Season-Long Multi-Brand Racing Promotion

The Procter & Gamble Company (NYSE:PG) is kicking off the 2007 stock car racing season with a new consumer promotion featuring six P&G brands featured in the P&G brandSAVER500. Throughout the 2007 racing season, the P&G brandSAVER500 will put consumers on the fast track to great savings on the brands they love, while offering the chance to win hundreds of racing-themed prizes, including VIP race weekend packages. The P&G brandSAVER500 sweepstakes marks the first multi-brand, season-long stock car racing initiative for P&G and will incorporate six brands including Bounty®, Gillette®, Old Spice®, Prilosec ®, Pringles® and ThermaCare®. A dedicated website, www.PGbrandSAVER500.com, has been created for the sweepstakes. On the website, fans will have an opportunity to ask questions of Liz Allison, the foremost female authority on stock car racing. She has joined the team to help build an innovative on-line community of female racing fans. Allison spent 17 years learning the ins and outs of racing as the wife of superstar driver Davey Allison, and has written several books including The Girls Guide to NASCAR. She will provide customized audio and video, educational racing information, and Questions and Answers for female fans looking to learn more about racing. This exciting new promotion, which begins on February 9, offers 10 lucky race fans the chance to win a VIP Race Weekend Package that will include a trip for two to the stock car race of their choice and the opportunity to meet select P&G drivers. In addition, there will be over 300 racing-themed prizes awarded to consumers throughout the duration of the sweepstakes. Consumers can enter the sweepstakes by visiting www.PGbrandSAVER500.com. Coupons for the six participating brands will feature a five digit race code, with a clearly identifiable checker flag icon, for consumers to enter online. In addition race fans can enter UPC codes from participating products as part of the P&G brandSAVER500 Online Race, which also enters them into the overall sweepstakes. A random drawing will take place in October to identify the 10 grand prize winners. For more information on how to enter and win visit www.PGbrandSAVER500.com. About The Procter & Gamble Company Three billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Pringles®, Folgers®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Actonel®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, and Braun®. The P&G community consists of over 135,000 employees working in over 80 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.