Superior Galleries to Sell Rare Coins Through Overstock.com Auctions

    Business Editors

    BEVERLY HILLS, Calif.--(BUSINESS WIRE)--March 28, 2005--Superior Galleries, Inc. (OTCBB:SPGR) announced today that it has begun marketing rare coins through Overstock.com(R) Auctions(TM) (NASDAQ:OSTK).
    Silvano DiGenova, CEO of Superior Galleries, said, "We are excited about our relationship with Overstock and we believe that both our and Overstock Auctions' growing presence in Internet auctions and commerce will assist us in expanding our online revenues."
    Currently, Superior has over $3 million of rare coin product available through Overstock.com Auctions. Among the rare coins currently up for auction is the famous 1794 Flowing Hair Dollar. This coin is the USA's first Dollar and a symbol at the time of our viability as a nation. Not only is this one of the finest coins capping any collection for the serious collector, it's also an important piece of American history. Mr. DiGenova further commented that "coins are, as in the quote from the James Earl Jones video, 'like holding history in your hands.'"
    The 1794 Flowing Hair Dollar can be viewed at the following link: http://www.superiorgalleries.com/images/americasfirstdollar.jpg
    All known strikes of this romantic issue were made on October 15, 1794. The designs were by Robert Scot, hailing originally from England, who also personally cut the dies. This remarkable specimen is ranked as the 9th Finest Known in existence by Martin A. Logies in his recent book "The Flowing Hair Dollars of 1794, A Historical and Population Census Study," published August 2004. Provenance should also note that the coin was once donated in 1926 by Louis B. Hungerford to the Connecticut Historical Society, where it remained until 1983. This specimen is the finer of only two 1794 dollars in any PCGS About Uncirculated grade, the other example (AU-53) traded dealer to dealer within the last year for a reported $350,000. Accordingly, the value for this finer example is estimated at $400,000 - $600,000.
    "The rare coins category is one of the most popular and successful categories on Overstock Auctions," said Holly MacDonald-Korth, vice president of auctions at Overstock.com. "Superior Galleries is a great addition to Overstock Auctions' community and one of the many fine sellers that are helping Overstock.com Auctions grow into a thriving marketplace for coins and other rare objects. I encourage anyone who collects or is interested in rare coins to take a look at Superior's impressive collection."
    When buying coins online, Mr. DiGenova advises collectors to ensure the coins have been graded by the Professional Coin Grading Service or the Numismatic Guarantee Corporation. He also suggests that collectors buy from dealers that are members of the Professional Numismatic Guild (PNG), an ethics body that accepts only bona fide coin dealers.

    About Overstock.com Auctions

    Overstock.com Auctions is an online community of auction buyers and sellers connected through their personal and business networks. It offers 30% lower fees, volume discounts and a simple listing process for sellers; for buyers, it provides a trusted community of auction users. Overstock.com Auctions can be found at http://auctions.overstock.com.

    About Overstock.com Inc.

    Overstock.com, Inc. is an online "closeout" retailer offering discount, brand-name merchandise for sale over the Internet. The company offers its customers an opportunity to shop for bargains conveniently, while offering its suppliers an alternative inventory liquidation distribution channel. Overstock.com, Inc., headquartered in Salt Lake City, is a publicly traded company listed on the Nasdaq National Market System and can be found online at www.overstock.com.
    Overstock.com is a registered trademark, and Overstock.com Auctions is a trademark of Overstock.com, Inc. All other trademarks are the property of their respective companies.

    About Superior Galleries

    Superior Galleries, Inc. is a publicly traded company, acting as a dealer and auctioneer in rare coins and other fine collectibles. The firm markets its products through its prestigious location in Beverly Hills, California and the company's web site at www.sgbh.com.

    Included in this release are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including express and implied statements concerning future revenues, income and results of operations. Although the company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that the expectations reflected in such forward looking statements will prove to have been correct. These forward-looking statements are subject to certain risks and uncertainties, including market and other conditions that may affect our ability to expand our auction and dealer activities and control our operating costs. The company's actual results could differ materially from those anticipated in the forward looking statements as a result of certain factors including sales levels, operating costs, distribution and competition trends, consumer preferences and other market factors. Past sales performance may not be indicative of future results. No assurances are given that sales trends or sales performance on behalf of consignors or customers will continue.

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CONTACT: Superior Galleries, Inc., Beverly Hills Paul Biberkraut, 310-203-9855 paulb@sgbh.com www.sgbh.com or Investor Relations Contacts: CCG Investor Relations Sean Collins, 818-789-0100 www.ccgir.com or American Capital Ventures, Inc. Howard Gostfrand, 305-918-7000 hg@amcpaventures.com www.amcapventures.com

KEYWORD: CALIFORNIA UTAH INDUSTRY KEYWORD: ADVERTISING/MARKETING RETAIL INTERNET E-COMMERCE PRODUCT MARKETING AGREEMENTS SOURCE: Superior Galleries, Inc.

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