Dell Announces Cloud Computing Solution to Address Unique Needs of Hyper-Scale Data Centers

Dell (NASDAQ:DELL) today announced the availability of the Dell Cloud Computing™ Solution, the first offering developed by its new business unit – the Dell Data Center Solutions Division. The move is designed to address a new business opportunity for Dell, the unique needs of businesses operating hyper-scale computing environments that require rack and data center optimized "design-to-order” technology and services. Dell’s Cloud Computing Solution is designed to provide data center optimization, increased energy efficiency, and lower deployment and overall management overhead for customers whose IT infrastructure, or compute cloud, is the "factory” for their business. These data-intensive customers include major providers of goods and services over the Internet, financial services organizations, national government agencies, institutional university and laboratory environments and upstream petroleum producers. Dell Cloud Computing combines Dell’s global presence, operational excellence, superior supply chain and engineering capabilities with custom hardware and services based on customers’ unique current and future growth needs. By taking Dell’s "build-to-order model” to the next step with a "design-to-order” custom hardware and service solution, Dell engineering enables customers to optimize the performance of their IT infrastructure for their specific applications. Those applications use this infrastructure or environment as a virtual computing service, sometimes referred to as "cloud computing.” This customization eliminates the so-called "feature tax” often incurred by customers seeking to leverage general-purpose servers, storage, and networking equipment and services. "The infrastructure requirements of Web 2.0 companies are distinctive and differ in many ways from the needs of traditional enterprise IT customers," said Matt Eastwood, program vice president for IDC's Enterprise Platforms Group. "Dell recognizes that these customers have unique compute density, power density and manageability needs and the Data Center Solutions Division has been created to offer this growing customer segment access to IT infrastructure solutions tailored for their unique business requirements." "Businesses requiring hyper-scale computing environments – where infrastructure deployments are measured by up to millions of servers, storage and networking equipment – are changing the way they approach IT to drive revenue growth and decrease operational expenses,” said Brad Anderson, senior vice president, Dell Product Group. "Our unique customer interaction, global reach and speed to market position Dell to offer a total ‘design-to-order’ package, optimized for each customer’s needs. We’re maximizing the performance of their IT infrastructure and providing tangible value to this growing market segment where IT is not just a business factor, it’s a business driver.” Key features of the customizable Dell Cloud Computing Solution include: Capacity Planning for the Data Center – Dell assesses the business needs and requirements of each customer in the context of physical and logical limitations. Designed-to-Order Hardware – Prototyping and building hardware solutions that are optimized for specific customer requirements. Component Optimization – Dell engineers work at the component level to "right size” and optimize for performance and total cost of ownership, without delivering unnecessary components or features. Custom Services – Onsite Dell support personnel are available to deploy and service hardware as needed. These fully customizable services are optimized for "hyperscale” data center deployments. The Dell Cloud Computing Solution is available immediately in the United States. For more information on Dell Data Center Solutions and the Dell Cloud Computing Solution, visit www.dell.com/cloudcomputing. About Dell Dell Inc. (NASDAQ:DELL) listens to customers and delivers innovative technology and services they trust and value. Uniquely enabled by its direct business model, Dell sells more systems globally than any computer company, placing it No. 25 on the Fortune 500. For more information, visit www.dell.com. To get Dell news direct, visit www.dell.com/RSS. Pricing, specifications, availability, and terms of offers may change without notice. Taxes, fees, shipping, handling and any applicable restocking charges are extra, and vary. U.S. new purchases only. Dell cannot be responsible for pricing or other errors, and reserves the right to cancel orders arising from such errors. Dell, the Dell logo, and Dell Cloud Computing are trademarks of Dell Inc. Dell disclaims any proprietary interest in the marks and names of others.