ChaCha Voted Best Consumer Mobile Application

Indianapolis-based ChaCha® recently won the AT&T Fast-Pitch Platinum Award for best consumer mobile application at the CTIA Wireless Association Convention in Las Vegas. This prestigious award follows the April 1 announcement of ChaCha’s new free 1-800-2ChaCha™ (1-800-224-2242) mobile answers service that allows cell phone users to ask any question in conversational English while on the go and receive the answer as a text message within minutes. Unlike other highly touted mobile search solutions that only work on a fraction of phones, ChaCha’s unique service works on all mobile phones. In addition to receiving a cash reward, ChaCha’s mobile answers service will be featured by AT&T as a hot new wireless product to its 70 million wireless customers. ChaCha impressed the judges and audience alike with its ability to deliver accurate answers in a timely manner to any mobile device, ranging from simple phones – which account for 82 percent of all cell phones – to advanced smart phones. What really made the service stand out was the friendly, fun personality that came across in the answers from ChaCha’s human guides to questions such as: Who were the original members of The Rat Pack? Where is the cheapest gas in downtown Philadelphia? How fast does a camel run? The competition included hundreds of applicants from around the world, of which 66 of the most innovative wireless companies were invited to present their mobile applications to a panel of judges, including leaders from AT&T, industry experts, and venture capitalists, in a five-minute "fast-pitch” format. "Being selected by America’s largest mobile carrier – at the world’s largest wireless show – is an honor as it validates the unique capabilities provided by ChaCha,” says Scott A. Jones, co-founder and CEO of ChaCha. "Our rapidly growing base of repeat customers proves that ChaCha’s mobile answers service is a true breakthrough. We are thrilled about the opportunity to make ChaCha’s mobile answers service available to all of AT&T’s customers.” The Fast-Pitch program is considered by many to be the wireless industry’s equivalent of American Idol, with emerging mobile technology companies presenting their wireless applications directly to AT&T’s decision makers. Companies were judged based on the following criteria: 1. Originality / Innovation 2. Market appeal 3. Ease of use 4. Number of devices and platforms supported 5. Ease of integration "ChaCha’s innovative mobile answers service brings an entirely new dimension to the mobile search experience,” says Deanna Garcia, director, AT&T’s wireless unit’s consumer developer program. "It’s like having a personal research assistant answer your questions about almost anything from anywhere at anytime. We think this has great potential to be an attractive application to the 70 million customers we serve.” This latest highly coveted honor comes on the heels of ChaCha receiving a string of leading industry awards. After its Text option had been deployed only two months, ChaCha took top prize at the recent "My Search is Better than Your Search” shoot-out competition held at the Search Engine Strategies conference in New York City. ChaCha was selected for its service’s technical efficiency, relevance and practical functionality ChaCha was also ranked as the "No. 1 Alternative Search Engine” in February — beating out hundreds of companies — by Charles Knight of the blogging network, ReadWriteWeb. In March, out of 70 promising start-ups presenting at Dow Jones’ "Web Ventures,” ChaCha was selected as a "Top Ten” company by VentureWire’s judges. Visit www.chacha.com for more information on ChaCha’s answers service. To start using the service on a mobile phone, simply call 1-800-2ChaCha™ (1-800-224-2242) and ask a question, or text any question to CHACHA (242242™) from a mobile phone. About ChaCha: ChaCha, a free mobile answers service, allows users to call 1-800-2ChaCha™ or text questions to CHACHA (242242™) on mobile phones and receive answers within minutes. ChaCha expert guides — trained and skilled individuals — use ChaCha's powerful internal patent-pending search tools to respond to any query. For more information about ChaCha’s newest features, go to www.chacha.com. Created by serial entrepreneur Scott A. Jones (www.scottajones.com) and Brad Bostic (http://blog.bradbostic.com), ChaCha is funded by Bezos Expeditions, the personal investment firm of Jeff Bezos; Morton Meyerson, former President and Vice Chairman of EDS as well as Chairman and CEO of Perot Systems; Rod Canion, founding CEO of Compaq Computer; and Jack Gill, well-known Silicon Valley venture capitalist. About AT&T: AT&T Inc. 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