Stellent Wins ''Innovative Application Award'' from the e-Content

Stellent Wins ''Innovative Application Award'' from the e-Content Institute for CRM Implementation at Bell Canada

    Business Editors

    EDEN PRAIRIE, Minn.--(BUSINESS WIRE)--April 25, 2005--

Stellent technology helps Canada's largest communications company improve customer satisfaction
    Stellent, Inc. (Nasdaq:STEL), a global provider of content management solutions, announced today it received a 2004 Canadian e-Content Award from the e-Content Institute for its innovative customer relationship management (CRM) deployment of Stellent(R) Universal Content Management at Bell Canada -- Canada's national leader in communications. Canadian e-Content Awards were presented in eight categories during a special ceremony at the Information Highways conference held on April 6, 2005 in Toronto.
    "The Canadian e-Content Awards were created to recognize and honor e-content products and services used by Canadian organizations and individuals," said David Shinwell, president of the e-Content Institute. "The caliber of this year's winners and entrants is evidence that the Canadian e-content industry is flourishing, and we are pleased to distinguish Stellent with our 'Innovative Application Award' for the inventive implementation of its content management technology at Bell Canada."
    Bell Canada utilizes Stellent technology as a single-source knowledge repository for reliable, up-to-date and relevant information for its customer service representatives located in call centers throughout Canada. Stellent Universal Content Management technology helps Bell Canada gain efficiency on calls where assistance is required; increase productivity and communication; and improve overall customer satisfaction through quicker access to information, such as product specifications, warranties, services plans, billing rates, promotions, etc.
    According to the e-Content Institute judging committee, Stellent Universal Content Management was praised for its CRM utility and search, retrieval and archiving functionality.
    "Our Stellent deployment has provided the basic foundation to meet and exceed expectations at Bell Canada by improving productivity, reducing overhead costs and impacting the bottom line," said Domenica Maciocia, vice president of shared services for Bell Canada.
    "We are thrilled to receive a Canadian e-Content Award for Bell Canada's implementation of our content management technology," said Robert Olson, president and chief executive officer for Stellent. "This award further demonstrates how organizations can tap Stellent Universal Content Management to power innovative line-of-business applications - such as Bell Canada's call center - as well as strategic, enterprise-wide initiatives."

    Stellent Universal Content Management Features

    Stellent Universal Content Management provides rapid success and distinct advantages to customers via its product functionality, breadth of content managed, architecture and solutions -- all which enable rapid implementation and quick user adoption. The integrated Universal Content Management architecture offers a full array of content management functionality -- featuring document management, Web content management, digital asset management and imaging -- supported by collaboration, records management and business process management services. The scalable system manages and delivers the entire spectrum of unstructured content, from documents, graphics and Web pages to scanned images, email and records.
    Stellent technology is standards-based, multi-platform and service-oriented, and provides productized integrations to leading application server, portal and enterprise resource planning applications. These solutions enable customers to easily deploy multiple line-of-business applications -- such as Web sites, call centers, dealer extranets, compliance initiatives, portals, accounts payable and claims processing -- as well as enterprise-wide content management initiatives. For more information, contact Stellent at (952) 903-2000.

    About Stellent, Inc.

    Stellent, Inc. (www.stellent.com) is a global provider of content management software solutions that drive rapid success for customers by enabling fast implementations and generating quick, broad user adoption. With Stellent, customers can easily deploy multiple line-of-business applications -- such as Web sites, call centers, dealer extranets, compliance initiatives, accounts payable imaging and claims processing -- and also scale the technology to support enterprise-wide content management needs.
    More than 4,300 customers worldwide -- including Procter & Gamble, Merrill Lynch, Los Angeles County, The Home Depot, British Red Cross, ING, GlaxoSmithKline, Georgia Pacific, Bayer Corp., Coca-Cola FEMSA, Emerson Process Management and Genzyme Corp. -- have selected Stellent solutions to power their content-centric business applications. Stellent is headquartered in Eden Prairie, Minn. and maintains offices throughout the United States, Europe, Asia-Pacific and Latin America.

    About Bell Canada

    Bell Canada, Canada's national leader in communications, provides connectivity to residential and business customers through wired and wireless voice and data communications, local and long distance phone services, high speed and wireless Internet access, IP-broadband services, e-business solutions and satellite television services. Bell Canada is wholly owned by BCE Inc. For more information, please visit www.bell.ca.

    About the e-Content Institute

    The e-Content Institute is dedicated to advancing the interests of the Canadian e-content community -- developers and creators of e-content products and services and the professionals who buy, use and manage them. For more information on the e-Content Institute, visit the Web site at www.econtentinstitute.org.

    Any forward-looking statements in this release are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that all forward-looking statements involve risk and uncertainties including, without limitation, risks of intellectual property litigation, risks in technology development and commercialization, risks in product development and market acceptance of and demand for the Company's products, risks of downturns in economic conditions generally and in the Web content management tools and intranet information management markets specifically, risks associated with competition and competitive pricing pressures, risks associated with foreign sales and higher customer concentration and other risks detailed in the Company's filings with the Securities and Exchange Commission.

    Stellent and the Stellent logo are registered trademarks or trademarks of Stellent, Inc. in the USA and other countries. Outside In and Quick View Plus are registered trademarks of Stellent Chicago, Inc. in the USA and other countries. All other trade names are the property of their respective owner.

--30--SH/ms*

CONTACT: Stellent, Inc., Eden Prairie Kari Seas, 952-903-2131 kari.seas@stellent.com or Haberman & Associates, Inc. Amanda Kohls or Jon Zurbey, 612-338-3900 amanda@habermaninc.com jon@habermaninc.com

KEYWORD: MINNESOTA INTERNATIONAL CANADA INDUSTRY KEYWORD: TELECOMMUNICATIONS SOFTWARE NETWORKING INTERNET E-COMMERCE PRODUCT SOURCE: Stellent, Inc.

Copyright Business Wire 2005