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08.05.2015 04:53:32

Spotify Reportedly Plans To Enter Web-video Business

(RTTNews) - Music-streaming company Spotify AB is laying plans to enter Web-video business, the Wall street Journal reported citing people familiar with the matter, preparing to take on powerhouses like YouTube and Facebook Inc. (FB) in a strategy that may put growth ahead of profit.

The closely held streaming service has been in talks with several digital-media companies about potential partnerships.

According to the report, Spotify has approached so-called multichannel networks that specialize in creating and distributing video for YouTube to discuss both acquiring their material and co-creating original video series. It also contacted some well-known traditional-media companies about potential alliances.

Time Inc., Tastemade and Maker Studios are among companies talking to Spotify.

The Swedish company could announce its video plans as early as this month.

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