Pitco Foods and National Retail Solutions Partner to Serve Independent Retailers in Northern California

NEWARK, N.J., Nov. 15, 2017 /PRNewswire/ -- National Retail Solutions (NRS), operator of one of the nation's fastest growing point-of-sale (POS) networks for independent retailers, and Pitco Foods, the leading wholesale distributor of groceries in Northern California, are partnering to provide independent retailers including neighborhood stores, c-stores and gas stations with powerful tools to operate more profitability and better serve their customers.

Through the partnership, Pitco Foods will offer NRS' POS terminals for sale in its four warehouse stores.

Pitco Foods is a cash and carry and delivery wholesale warehouse chain serving over 12,000 neighborhood stores and other independent retailers in Northern California.  Pitco Foods' warehouses carry over 9,000 products, offering both popular brands and ethnic specialty products including groceries, beverages, refrigerated and frozen foods, health and beauty aids, housewares, janitorial, auto supply and dollar items. The company also offers its own quality-driven PARADE brand.

"NRS and Pitco Foods share a common passion," said Peri Navab, Chief Executive Officer of Pitco Foods.  "We are both committed to helping the independent retailers of Northern California compete more effectively against big box stores and other large retail chains."

David Luttway, President of Pitco Foods added, "We are pleased to offer the powerful new NRS POS terminals to our retailers.  The NRS network, in combination with Pitco's low prices and next day delivery service, increases our retailers' foot traffic and sales while helping them operate more profitably and efficiently."

NRS' POS terminals help retailers to attract new customers and increase sales with special offers, discounts and coupons on both popular brands and ethnic specialty products. These promotions are targeted to the retailers' existing customers and the over 400,000 members of NRS' popular BR Club rewards program in Pitco Foods' service area.  The POS terminals also provide merchants with easy-to-use tools to control costs, optimize inventory, and process transactions efficiently.

"We are delighted to work with Pitco Foods – a company that shares our commitment to helping independent retailers," said Elie Y. Katz, Chief Executive Officer of NRS. "Retailers who purchase our POS terminals at their local Pitco Foods warehouse will typically see a rapid return on their investment by using the powerful sales, marketing and operational tools we provide through our terminals."

"Consumer package goods (CPG) suppliers have long been frustrated by the difficulty of reaching the highly fragmented ethnic and urban market in Northern California.  NRS' POS network, in combination with our BR Club rewards program, provides them with an effective channel to reach these independent retailers and their customers," said Eli Korn, VP of NRS.

NRS has over 4000 terminals deployed with independent retailers around the country, and expects to double that total in the coming year.

About National Retail Solutions (NRS):

NRS operates a point-of-sale (POS) terminal-based platform for independent retailers and bodega owners nationwide.  The platform provides a robust portfolio of tools to help these retailers compete more effectively including rewards programs, consumer coupons, wholesaler discounts, and integration with Boss Revolution® communication and payment service products.  Consumer package goods (CPG) suppliers are able to leverage the NRS platform to provision promotions, coupons and special offers to independent retailers and their predominantly urban, ethnically focused customer bases nationwide.  NRS is a subsidiary of IDT Corporation (NYSE: IDT).

About Pitco Foods:

Headquartered in San Jose, California, PITCO FOODS is an innovative wholesale cash & carry and distribution company driven to provide great, quality selection at the lowest price possible.  With 4 locations of member's-only warehouses, PITCO FOODS serves over 12,000 independently-owned and food service operations from Bakersfield to the Northern California border.

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SOURCE National Retail Solutions