Groundbreaking KODAK EASYSHARE-ONE Digital Camera Wins Two Prestigious

    Business Editors/High-Tech Writers
    2005 International CES

    ROCHESTER, N.Y.--(BUSINESS WIRE)--Jan. 10, 2005--Eastman Kodak Company's continued innovation in the digital imaging industry secured best-of-show honors at the 2005 International Consumer Electronics Show, where the company won the event's two highest-profile awards for digital imaging products.
    The first-of-its-kind KODAK EASYSHARE-ONE digital camera, created as much for sharing pictures as taking them, secured both the CNET Next Big Thing and the G4techTV Best of CES Awards. These are considered the ultimate honors at the world's largest consumer electronics exhibition, where more than 1,500 companies launch and display tens of thousands of cutting-edge products and services.
    The CNET Next Big Thing Award recognizes the most promising new products announced at the CES, focusing on technologies and products not previously available to consumers. This year, editors from CNET chose the EASYSHARE-ONE camera as the best digital imaging and video product, further verifying the innovation behind the camera that provides unprecedented ways to share pictures. CNET's editors received and reviewed hundreds of entries, as well as scoured the CES show floor for products to consider for the prestigious award.
    "CNET has become the most comprehensive and trusted resource for helping consumers spot the most promising new products hitting the market," said Patrick Houston, editor-in-chief at CNET.com. "Giving the KODAK EASYSHARE-ONE a Next Big Thing award sets it apart in an increasingly crowded field. Our editorial team of unbiased category experts takes pride in providing this distinction to Kodak on behalf of our millions of users."
    G4techTV Best of CES Awards seek out the hottest new consumer technology products on the CES show floor. Only those products that debut at the 2005 International CES or are available to consumers after December 1, 2004, can be crowned G4techTV Best of CES. Judges selected the EASYSHARE-ONE camera as the "Picture Perfect" winner based on its wow factor, usability and usefulness.
    In addition, the KODAK EASYSHARE Printer Dock Plus was named a finalist in the Last Gadget Standing competition, sponsored by PC Magazine and Ziff Davis. Instead of journalists and other industry experts, the Last Gadget Standing honorees are determined by the votes of CES show attendees as well as thousands of other voters online. The Printer Dock Plus joined nine other honorees from companies such as Dell, XM Satellite Radio, and palmOne.

    About the Products

    The KODAK EASYSHARE-ONE digital camera is designed as much for sharing pictures as for taking them. The EASYSHARE-ONE camera gives people extraordinary control over how and when they share pictures, whether on the LCD screen, online, or as prints. The camera is truly first-of-its-kind, with the ability to hold up to 1,500 favorite pictures for instant display on its crystal-clear, high-resolution, 3-inch touch screen display; direct picture e-mailing and online album viewing via a wireless connection to the KODAK EASYSHARE Gallery (formerly Ofoto); and the capability to take high quality still pictures and video. No other digital camera gives people such extensive ability to take, organize, share and print their pictures.
    The KODAK EASYSHARE Printer Dock Plus (US$199 MSRP) quickly and effortlessly makes real KODAK 4x6-inch pictures from nearly any digital source. People can wirelessly transmit pictures from their mobile phone cameras to the Printer Dock Plus, which also prints directly from digital cameras and memory cards -- all without the need for a computer.

    More information is available at www.kodak.com.

    About Eastman Kodak Company and infoimaging

    Kodak is the leader in helping people take, share, print and view images - for memories, for information, for entertainment. The company is a major participant in infoimaging, a $385 billion industry composed of devices (digital cameras and flat-panel displays), infrastructure (online networks and delivery systems for images) and services & media (software, film and paper enabling people to access, analyze and print images). With sales of $12.9 billion in 2003, the company comprises several businesses: Health, supplying the healthcare industry with traditional and digital image capture and output products and services; Graphic Communications Group, offering on-demand color printing and networking publishing systems consisting of three wholly owned subsidiaries: Encad, Inc., NexPress Solutions, and Kodak Versamark; Commercial Imaging, offering image capture, output and storage products and services to businesses and government; Display & Components, which designs and manufactures state-of-the-art organic light-emitting diode displays as well as other specialty materials, and delivers imaging sensors to original equipment manufacturers; and Digital & Film Imaging Systems, providing consumers, professionals and cinematographers with digital and traditional products and services.

    Kodak, EasyShare, and EasyShare-One are trademarks of Eastman Kodak Company.

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CONTACT: Ketchum Lisa Christie, +1-917-609-0839 lisa.christie@ketchum.com or Ketchum Nicole Tehan, +1-646-935-4032 nicole.tehan@ketchum.com or Kodak Mike McDougall, +1-585-724-6544 michael.mcdougall@kodak.com

KEYWORD: NEVADA NEW YORK TRACK INDUSTRY KEYWORD: HARDWARE COMPUTERS/ELECTRONICS SOFTWARE TRADESHOW PRODUCT SOURCE: Eastman Kodak Company

Copyright Business Wire 2005