23.11.2005 00:45:00
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Fox Sports International Announces Two-Year Extension With Turkish Satellite Operator Digiturk and New Venture With Avrupa Sport Ltd. for Localized Programming
In addition to extending its relationship with Digiturk, FSI hasteamed up with Avrupa Sport Ltd. (a wholly owned subsidiary of Plan BManagement) to give its viewers a more interactive and localizedprogramming experience. Avrupa Sport will provide voice-overs in theTurkish language for certain programs on the Fox Sports network,allowing viewers to choose between English and Turkish commentary whenwatching sports events on the channel. FSI and Avrupa Sport will alsowork together to acquire the broadcast rights for local and nationalsports events in Turkey.
"Adding Turkish-language commentary and local sporting events isan important step in our network's growth in Turkey," said DavidSternberg, Executive Vice President and General Manager of Fox SportsInternational. "The Fox Sports channel will now be even moreaccessible to Turkish audiences, while still providing coverage of topinternational football, auto racing, tennis and other sports events,and will become a more attractive vehicle for Turkish advertisers."
"This partnership represents an important programming milestonefor the Turkish sports fan, by offering viewers key internationalproperties in their native tongue," said Metin Dalman, ManagingDirector of Plan B Management. "Furthermore, the addition of localprogramming will help the Fox Sports channel to have a more localfeel."
Fox Sports Turkey is affiliated with Fox Sports International, aninternational sports programming and production entity housed withinthe Fox Cable Networks Group, one of the major operating units withinthe Fox Entertainment Group (NYSE: FOX) and News Corporation (NYSE:NWS). Additional information on Fox Sports Turkey can be found atwww.foxsportstr.com
DIGITURK, which was established in 1999 and began broadcasting inApril 2000, provides digital broadcasting services with variousprogram alternatives and numerous channels. As such, DIGITURK is theonly name in Turkey in digital platform management.
DIGITURK offers a total of 132 television, radio, and interactivechannels to its subscribers in different package options, with anextensive diversity of entertainment vehicles including films, sports,news, music, and documentaries, as well as children's programming,games shows, fashion, travel, culture, art, health and history. Thecompany is the first and the only provider of pay-per-view services inTurkey, and its options in this realm include films, sports and adultprograms. DIGITURK currently has approximately 1,050,000 subscribers.
Fox Sports Turkey is broadcast 24 hours a day on DIGITURK'schannel number 70.
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