13.10.2005 13:00:00
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Dell and Goodwill Association of Michigan Launch Innovative Computer Recycling Service for Michigan Consumers; Public-Private Partnership Introduces Responsible, No-Charge Computer Recycling
The pilot program offers drop-off recycling and reuse options forunwanted computers at no charge to consumers across the state, andgives them the opportunity to support a local charity.
The launch of this program follows a recent decision by theMichigan Department of Information Technology to have Dell manageasset-retirement services for state-owned computer equipment. Thatprogram is also available to local governments, schools and othernon-profits statewide.
RECONNECT Michigan uses the donations infrastructure of anonprofit and the experience and recycling resources of a technologycompany to offer a proactive, community-based solution designed forenvironmentally responsible computer disposal. The partnership's goalis to divert at least 3.3 million pounds of used computers andcomputer equipment from landfills over one year and to provideeducation on the importance of proper computer disposal while creatingjob opportunities for individuals with disabilities and otheremployment barriers throughout Michigan.
Beginning today, residents across Michigan can call toll free,866-48-REUSE (866-487-3873), or visit www.reconnectpartnership.com tolearn about drop-off options for unwanted computers and computerequipment at any of 73 Goodwill locations.
"Michigan consumers are both community-minded and environmentallyconscious, so this public-private program makes great sense," saidTeri Takai, chief information officer for the State of Michigan. "Thiseffort will help create shared solutions to the challenges ofelectronics disposal and make our state a safer, healthier place tolive."
Goodwill Industries of Central Texas and Goodwill Industries ofSan Francisco have partnered with Dell on similar pilot programs.Success of these pilots has prompted Dell and Goodwill to implement aregional version of the program across Michigan.
The 11 Goodwill members of the Goodwill Association of Michiganwill accept donations of residential computer equipment of any brand.The unwanted computers will be collected, sorted and consolidated byGoodwill. Equipment with resale value will be separated and enteredinto Dell's Asset Recovery Services value-recovery processes. Proceedsfrom equipment recovery will be returned to the Goodwill Associationof Michigan for re-investment in a variety of job-creation and othercommunity programs. Equipment without resale value will be recycled;responsible recycling will be handled by Electronic Partners Corp.(ePC) under stringent Dell guidelines. ePC is a part of ChasmIndustries, a firm that specializes in electronic asset management andrecycling services.
Consumers are responsible for removing data from their hard drivesand other storage media before making their donation; neither Dell norGoodwill takes any responsibility for that data.
A survey of Michigan consumers showed that nearly half (49percent) of consumers do not know how to dispose of unwanted computersand that 70 percent would prefer an option to donate unwanted computerequipment to a charitable organization. This project will offerMichigan consumers the convenience of permanent drop-off locations andthe ability to support a local charity.
"This is an exciting opportunity for Goodwill to bring convenientcomputer recycling to consumers across Michigan and further Goodwill'smission of job creation at the same time," said Susanne Fredericks,Executive Director of the Goodwill Association of Michigan."Partnership with Dell will help us ensure we are implementingenvironmentally sound practices for unwanted computer equipment toMichigan while creating job opportunities for the individuals weserve."
"The partnership with Goodwill Association of Michigan underscoresDell's commitment to environmentally sound recycling and to making theprocess easy and affordable for consumers," said Shawn Dennis, vicepresident of Global Branding for Dell. "The chance to test this piloton a statewide basis in Michigan should help us learn how to expandsimilar programs across the United States more quickly."
About Goodwill Association of Michigan
Formed in 1990, the Goodwill Association of Michigan (GAM) iscomprised of 11 of 173 autonomous Goodwills in North America. Asmembers of the world's largest nonprofit provider of employment andtraining services for individuals with disabilities and other barriersto employment, GAM pursues and coordinates statewide partnerships andcollaborative efforts that help break down employment barriers forthousands of individuals each year in Michigan. Through training, workexperience and job placement services, GAM members help men and womenbecome independent, self-supporting citizens.
About Dell
Dell Inc. (NASDAQ:DELL) is a trusted and diversifiedinformation-technology supplier and partner, and sells a comprehensiveportfolio of products and services directly to customers worldwide.Dell, recognized by Fortune magazine as America's most admired companyand No. 3 globally, designs, builds and delivers innovative, tailoredsystems that provide customers with exceptional value. Company revenuefor the last four quarters was $52.8 billion. For more informationabout Dell and its products and services, visit www.dell.com.
Dell is a trademark of Dell Inc.
Dell disclaims any proprietary interest in the marks and names ofothers.
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