Coca-Cola Wants To Collect & Recycle 100% Of Its Bottles, Cans By 2030

(RTTNews) - Coca-Cola Co. (KO) said that it is fundamentally reshaping its approach to packaging, with a global goal to help collect and recycle the equivalent of 100% of its packaging by 2030.

"The world has a packaging problem - and, like all companies, we have a responsibility to help solve it. Through our World Without Waste vision, we are investing in our planet and our packaging to help make this problem a thing of the past,"said James Quincey, President and CEO of The Coca-Cola Company.

By 2030, for every bottle or can the Coca-Cola system sells globally, the company aims to help take one back so it has more than one life. The Company is investing its marketing dollars and skills behind this 100% collection goal to help people understand what, how and where to recycle.

The company noted that it will support collection of packaging across the industry, including bottles and cans from other companies. The Coca-Cola system will work with local communities, industry partners, our customers, and consumers to help address issues like packaging litter and marine debris.

The Company is building better bottles, whether through more recycled content, by developing plant-based resins, or by reducing the amount of plastic in each container. By 2030, the Coca-Cola system also aims to make bottles with an average of 50% recycled content. The goal is to set a new global standard for beverage packaging. Currently, the majority of the Company's packaging is recyclable.