Amazon Business Launched

(RTTNews) - Online retail giant Amazon.com (AMZN) has launched a new marketplace called Amazon Business, which helps online business shoppers exclusively to buy 45 business-specific categories, including office, IT, MRO, tools, scientific and food & beverage.

Amazon said the new market place "ignites more B2B customers for sellers."

Following the launch of the new marketplace, Amazon plans to phase out AmazonSupply.com, its existing B2B portal for business and industry. The new marketplace will enable Amazon to position itself better in the $7.3 trillion market for online business supplies.

"We've heard from business customers that they love the convenience of shopping online, and want an experience at work that is similar to how they shop at home," said Prentis Wilson, Vice President of Amazon Business.

A business customer can register for a free Amazon Business account to access business-only selection, pricing, free two-day shipping and more. The new marketplace brings Amazon's selection, convenience and value to businesses.

Amazon Business provides easy access to hundreds of millions of products - everything from IT and lab equipment to education and food service supplies as well as business-only selection and pricing. It has categories spanning from industrial to janitorial, and construction to office supplies.

The marketplace also provides multi-user business accounts, approval workflow, payment solutions, tax exemptions, dedicated customer support and much more.

Amazon Business is available to sellers based domestically and internationally, and compatible with the Fulfillment by Amazon (FBA) service to meet rigorous delivery requirements expected by business customers.

Amazon Business offers sellers a suite of features to operate and expand their sales, including business pricing, quantity discounts and Fulfillment by Amazon. Sellers can enhance sales by reaching and servicing millions of business customers located across the U.S.

The market place will enable sellers to benefit from Amazon's ecommerce expertise, visibility for their full product catalog on an established online marketplace and greater access to business customers.

"We're consistently listening to feedback from customers so we can innovate, deliver more value and set a new standard for B2B e-commerce with Amazon Business. We think this is an experience that businesses will love and a great opportunity for manufacturers and sellers to reach registered business customers," Wilson added.