18.04.2006 13:00:00
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FuelCell Energy Taps Power Industry Veteran Bruce Ludemann for Global Sales and Marketing Post; Led successful business development efforts at Siemens and ABB
Previously, Ludemann had been a sales vice president with Siemensin Orlando, Fla., where he was responsible for more than $300 millionin annual sales to electric utility and industrial customers. Over aneight-year period, Ludemann designed, expanded and oversaw sales andmarketing efforts in a variety of capacities, holding positions withSiemens' Power Generation and Transmission & Distribution businessunits.
Ludemann's duties while with Siemens spanned sales of equipmentand components for a range of power generation, high-voltage and largeinfrastructure applications, including alternative energy generationprojects such as large wind farms. He also developed channelmanagement programs for customers that extended to the manufacturing,hospitality & entertainment, utility/industrial and governmentsectors.
His initial focus will be to help FuelCell Energy capitalize onthe megawatt and multi-megawatt opportunities emerging in California,the northeast US and Asia, as well as to expand the company's effortsto address markets that include states with Renewable PortfolioStandards (RPS) and utilities.
"Bruce is the rare individual who combines first-rate leadershipqualities with deep technical expertise and hands-on field salesexperience," said R. Daniel Brdar, President and CEO of FuelCellEnergy. "His track record of effectively managing all phases ofcomplex sales -- especially in a number of the industry verticals wetarget -- is a real plus for the company. We're delighted to have himjoin our team."
Prior to Siemens, Ludemann had been with ABB Power Transmission &Distribution Inc., where he managed the company's North Americanequipment services organization. He also held earlier positions withindustrial control firm Square D and BBC Brown Boveri, a Swiss-basedmanufacturer of high voltage electrical equipment.
Ludemann studied business at Barry University in Miami, and holdsan Executive MBA from the University of Pittsburgh. He served a fouryear enlistment in the U.S. Navy where he maintained and repairedelectric power generation and distribution systems on naval vessels,and completed specialized training in shipboard electrical powersystems.
About FuelCell Energy
FuelCell Energy develops and markets ultra-clean power plants thatgenerate electricity with higher efficiency than distributedgeneration plants of similar size and with virtually no air pollution.Fuel cells produce base load electricity giving commercial andindustrial customers greater control over their power generationeconomics, reliability and emissions. Emerging state, federal andinternational regulations to reduce harmful greenhouse gas emissionsconsider fuel cell power plants in the same environmentally friendlycategory as wind and solar energy sources -- with the added advantagesof running 24 hours a day and the capacity to be installed where windturbines or solar panels often cannot. Headquartered in Danbury,Conn., FuelCell Energy services over 40 power plant sites around theglobe that have generated more than 94 million kilowatt hours, andconducts R&D on next-generation fuel cell technologies to meet theworld's ever-increasing demand for ultra-clean distributed energy. Formore information on the company, its products and its worldwidecommercial distribution alliances, please see www.fuelcellenergy.com.
This news release contains forward-looking statements, includingstatements regarding the Company's plans and expectations regardingthe development and commercialization of its fuel cell technology. Allforward-looking statements are subject to risks and uncertainties thatcould cause actual results to differ materially from those projected.Factors that could cause such a difference include, withoutlimitation, the risk that commercial field trials of the Company'sproducts will not occur when anticipated, general risks associatedwith product development, manufacturing, changes in the utilityregulatory environment, potential volatility of energy prices, rapidtechnological change, and competition, as well as other risks setforth in the Company's filings with the Securities and ExchangeCommission. The forward-looking statements contained herein speak onlyas of the date of this press release. The Company expressly disclaimsany obligation or undertaking to release publicly any updates orrevisions to any such statement to reflect any change in the Company'sexpectations or any change in events, conditions or circumstances onwhich any such statement is based.