22.10.2014 15:20:00
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Moody's: NBA contract extensions keep ESPN and Turner Broadcasting in control amidst ongoing transformation in content delivery
New York, October 22, 2014 -- The extension of ESPN's and Turner Broadcasting System's contracts with the National Basketball Association (NBA) locks in long-term high-value programming for the cable nets. NBA viewers who move to Internet streaming services will do so largely on ESPN's and Turner's terms, says Moody's Investors Service in a new report.