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29.12.2017 23:06:00

Vitality Reports Third Quarter Profit

Trading Symbol: VPI

VANCOUVER, Dec. 29, 2017 /CNW/ - The financial results of Vitality Products Inc. for the three months ended October 31, 2017 show a profit for the second consecutive quarter.  Vitality's net income for the three months ended October 31, 2017 was $22,246 or $0.00 per share compared to a net loss of $41,512 or $0.00 per share for the same period last year.

The Company's sales of its premium natural health products for the three months ended October 31, 2017 increased 201% to $136,642 (2016 - $45,452) as Vitality's supplements continued to receive re-orders from retail stores, be ordered by more retail stores located in Canada and directly by online shoppers.  The Company's general and administrative expenses for the three months ended October 31, 2017 increased to $79,333 (2016 - $74,557) as the Company expanded distribution to grow sales.  The Company continues to focus its efforts on expanding distribution and sales nationally and online.

Vitality's mission is to provide a healthy, energized lifestyle through high quality supplements.  Vitality products are available for sale in 450 retail stores (2016 - 375 retail stores) located across Canada.  A list of the retailers is available at www.vitality.ca.

The Company's condensed interim financial statements and management's discussion and analysis for the nine months ended October 31, 2017 and 2016 are available on the SEDAR website at www.sedar.com.

On behalf of the Board of
VITALITY PRODUCTS INC.

"W. Douglas Grant" (signed) 
_______________________________
W. Douglas Grant, President & CEO

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

SOURCE Vitality Products Inc.

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