United Online Reports Third Quarter Results

United Online, Inc. (Nasdaq: UNTD), a leading provider of consumer products and services over the Internet, today reported financial results for its third quarter ended September 30, 2009. The results include three months of operations from FTD Group, Inc. ("FTD”), whereas in the prior-year comparable quarter FTD’s operations were included in the company’s financial results from August 26, 2008, the date of acquisition.

"United Online delivered strong results in the third quarter, highlighted by more than 700,000 gross pay account additions in our Classmates Media segment and a near tripling of our quarterly net growth in Classmates Media segment pay accounts to 164,000 compared to net growth of 58,000 pay accounts in the 2009 second quarter,” commented Mark R. Goldston, Chairman, President and Chief Executive Officer of United Online. "Our improved growth in net pay accounts reflects increased use of promotional pricing campaigns, which were successful in stimulating consumer interest in paid subscriptions in the current economic environment, as well as a decrease in pay account churn. The Classmates Media segment also continued to deliver impressive bottom-line performance, including a 31 percent year-over-year increase in segment adjusted OIBDA to $20.4 million.”

"On another positive note, we have continued to make progress on key business initiatives at FTD,” Goldston added. "The marketing and operating enhancements we have implemented at FTD and Interflora following United Online’s acquisition of FTD last year are helping to strengthen our competitive position within the floral industry – underscored by our recent announcement that FTD has become USAA’s exclusive floral offering for its customers.”

Summary Results for Third Quarter Ended September 30, 2009:

The following table summarizes key financial results for the third quarter ended September 30, 2009. The results include three months of operations from FTD, whereas FTD’s operations were included in the quarter ended September 30, 2008 only from August 26, 2008, the date of acquisition.

• Consolidated revenues were $216.2 million, an increase of 28% versus the year-ago quarter. The increase was attributable to the company’s acquisition of FTD on August 26, 2008.
• Adjusted OIBDA⁽¹⁾ was $57.5 million, an increase of 17% versus the year-ago quarter. The increase was primarily attributable to the FTD acquisition.
• GAAP diluted net income per common share was $0.18 and adjusted diluted net income per common share⁽²⁾ was $0.33. In the year-ago quarter, the company reported GAAP diluted net income per common share of $0.20 and adjusted diluted net income per common share of $0.34.

Scott H. Ray, Executive Vice President and Chief Financial Officer, commented, "I am pleased that our cash position increased and our debt balance continued to decrease during the third quarter. In fact, we have reduced our net debt position by more than $100 million since the FTD acquisition closed in August 2008. Subsequent to the quarter’s end, in early October we further de-levered the balance sheet by making a voluntary prepayment of $10 million on our FTD debt, demonstrating our continued confidence in FTD’s ability to generate cash flows.”

Cash Flows, Balance Sheet and Dividend Highlights:

• Cash flows from operations and free cash flow⁽⁴⁾ were $28.2 million and $23.5 million, a decrease of 20% and 25%, respectively, versus the year-ago quarter. The decrease in cash flows was primarily attributable to changes in working capital.
• Cash and cash equivalents at September 30, 2009 increased by $4.0 million to $121.4 million from $117.4 million at June 30, 2009.
• Total debt, net of discounts, at September 30, 2009 was $374.0 million, a decrease of $8.5 million versus $382.5 million at June 30, 2009. Subsequent to quarter end, during October 2009 the company further reduced its debt balance by making a voluntary prepayment of $10 million on its FTD credit facilities.
• Net debt at September 30, 2009 was $252.6 million, a decrease of $12.5 million versus $265.1 million at June 30, 2009.
• The company paid $9.2 million in cash dividends during the quarter.
• The company’s Board of Directors recently declared a quarterly cash dividend of $0.10 per share that is payable on November 30, 2009 to stockholders of record on November 13, 2009.

Segment Results for Third Quarter Ended September 30, 2009:

FTD:

• Segment revenues, including a $4.8 million year-over-year negative impact from foreign currency exchange rates, were $107.5 million, a decrease of 11% versus the year-ago quarter.
• Segment revenues decreased 7% versus the year-ago quarter, excluding the negative impact from foreign currency exchange rates resulting from a strengthened U.S. Dollar versus the British Pound.
• Segment adjusted OIBDA⁽¹⁾ was $17.3 million, representing 16.1% of segment revenues.
• Consumer orders⁽⁵⁾ were 1.1 million, a decrease of 7% versus the year-ago quarter.
• Average order value⁽⁵⁾ ("AOV”), including a $3.74 year-over-year negative impact from foreign currency exchange rates resulting from a strengthened U.S. Dollar versus the British Pound, was $61.29, a 5% decrease versus an AOV of $64.37 in the year-ago quarter. AOV increased 1% versus the year-ago quarter, excluding the negative impact from foreign currency exchange rates.

a) Quarterly revenues, consumer orders and average order value for Q3 2008 reflect combined quarterly results (the "Combined Results”) as supplemental disclosures for comparison purposes. The Combined Results were calculated by combining FTD’s historical results and metrics prior to the acquisition (July 1, 2008 through August 25, 2008) with FTD’s results post-acquisition (August 26, 2008 through September 30, 2008).

b) The company has not provided FTD segment income from operations or FTD segment adjusted OIBDA for Q3 2008 on a Combined Results basis as described in footnote a) above. FTD segment results on these measures for the partial quarter period in Q3 2008 from August 26, 2008, the date of acquisition, are available in the financial tables accompanying this press release.

Classmates Media:

• Segment revenues were $58.7 million, flat versus the year-ago quarter, as growth in segment services revenues was offset by a decline in segment advertising revenues.
• Segment adjusted OIBDA increased to $20.4 million, up 31% versus $15.6 million in the year-ago quarter. The increase in segment operating profitability reflects a 340 basis point expansion in segment gross margin to 84.0% from 80.6% in the year-ago quarter, as well as cost-efficient marketing initiatives that helped to reduce sales and marketing spending in the third quarter versus the year-ago quarter.
• Segment adjusted OIBDA as a percentage of segment revenues increased to 34.8% from 26.5% in the year-ago quarter.
• Segment pay accounts⁽³⁾ increased by a net 164,000, up from net growth of 58,000 segment pay accounts in the 2009 second quarter. The significant improvement on a sequential quarter basis primarily reflects the company’s increased promotion of discounted pricing plans during the third quarter. In the year-ago quarter, net growth in segment pay accounts was 278,000.
• Segment pay accounts at September 30, 2009 were 4.8 million, an increase of 17% versus 4.1 million at September 30, 2008.
• Segment active accounts⁽³⁾ were 16.9 million in the third quarter, an increase of 9% versus 15.5 million in the year-ago quarter.

Communications:

• Segment revenues were $50.7 million, a decrease of 18% versus the year-ago quarter, primarily due to a continuing decline in segment pay accounts.
• Segment adjusted OIBDA was $19.7 million, a decrease of 22% versus the year-ago quarter.
• Segment adjusted OIBDA was 39.0% of segment revenues, versus 40.9% of segment revenues in the year-ago quarter.
• Segment pay accounts decreased by a net 92,000, versus a net decline of 121,000 pay accounts in the second quarter of 2009 and a net decline of 95,000 pay accounts in the year-ago quarter.
• Segment pay accounts at September 30, 2009 were 1.4 million, a decrease of 21% versus 1.8 million at September 30, 2008.

Business Outlook:

The following forward-looking information includes certain projections made by management as of the date of this press release. The company does not intend to revise or update this information, except as required by law, and may not provide this type of information in the future. Due to a variety of factors, actual results may differ significantly from those projected. Factors include, without limitation, the factors referenced later in this announcement under the caption "Cautionary Information Regarding Forward-Looking Statements." These and other factors are discussed in more detail in the company’s filings with the Securities and Exchange Commission.

Fourth-Quarter 2009 Guidance:

Full-Year 2009 Guidance:

The table below reconciles the company’s guidance for operating income, a GAAP measure, to adjusted OIBDA.

Investor Conference Call Today at 5:30 p.m. ET (2:30 p.m. PT):

United Online will host a conference call today at 5:30 p.m. ET (2:30 p.m. PT) to discuss its quarterly results. To participate, please dial 877-718-5098 (or 719-325-4797 outside of the U.S.), and provide the confirmation code, 5211343. A live webcast of the call, along with a presentation containing financial highlights for the quarter ended September 30, 2009, can also be accessed through the "investors” section of the company’s Web site located at www.unitedonline.com. The presentation and a replay of the broadcast will be available on the Web site for seven days, or by dialing 888-203-1112 (or 719-457-0820 outside of the U.S.) and the confirmation code, 5211343. The telephone replay will be available through 5 p.m. ET on November 11, 2009.

Definitions of Non-GAAP Measures:

(1) Adjusted operating income before depreciation and amortization ("adjusted OIBDA”) is defined by the company as operating income before depreciation; amortization; stock-based compensation; restructuring and related charges; and impairment of goodwill, intangible assets and long-lived assets. The company’s definition of adjusted OIBDA has been modified from time to time. Management believes that because adjusted OIBDA excludes (i) certain non-cash expenses (such as depreciation, amortization, stock-based compensation, and impairment of goodwill, intangible assets and long-lived assets) and (ii) expenses that are not reflective of the company's core operating results over time (such as restructuring and related charges), this measure provides investors with additional useful information to measure the company's financial performance, particularly with respect to changes in performance from period to period. Management uses adjusted OIBDA to measure the company's performance. The company's board of directors has used this measure as a basis in determining certain compensation incentives for certain members of the company's management. Adjusted OIBDA is not determined in accordance with accounting principles generally accepted in the United States of America ("GAAP”) and should be considered in addition to, not as a substitute for or superior to, financial measures determined in accordance with GAAP. A limitation associated with the use of adjusted OIBDA is that it does not reflect the periodic costs of certain tangible and intangible assets used in generating revenues in the company's business. Management evaluates the costs of such tangible and intangible assets through other financial activities such as evaluations of capital expenditures and purchase accounting. An additional limitation associated with this measure is that it does not include stock-based compensation expenses related to the company's workforce. Management compensates for this limitation by providing a summary of stock-based compensation expenses on the face of the consolidated statements of operations. A further limitation associated with the use of this measure is that it does not reflect the costs of restructuring and related charges and the impairment of goodwill, intangible assets and long-lived assets. Management compensates for this limitation by providing supplemental information about restructuring and related charges and impairment charges within its financial press releases and Securities and Exchange Commission ("SEC”) filings, when applicable. An additional limitation associated with the use of this measure is that the term "adjusted OIBDA” does not have a standardized meaning. Therefore, other companies may use the same or a similarly named measure but exclude different items or use different computations, which may not provide investors a comparable view of the company's performance in relation to other companies. Management compensates for this limitation by presenting the most comparable GAAP measure, operating income, directly ahead of adjusted OIBDA within its financial press releases and by providing a reconciliation that shows and describes the adjustments made. A reconciliation to operating income is provided in the accompanying tables.

Adjusted OIBDA for each of the company's segments is defined by the company as segment income from operations, as set forth in the company's Forms 10-K and Forms 10-Q, before stock-based compensation, restructuring and related charges and the impairment of goodwill, intangible assets and long-lived assets. The company’s definition of adjusted OIBDA for each of the company’s segments has been modified from time to time. Management believes that because segment adjusted OIBDA and segment adjusted OIBDA as a percentage of segment revenues exclude (1) certain non-cash expenses (such as stock-based compensation, and the impairment of goodwill, intangible assets and long-lived assets); and (2) expenses that are not reflective of the segment’s core operating results over time (such as restructuring and related charges), these measures provide investors with additional useful information to evaluate the company’s segment financial performance, particularly with respect to changes in performance from period to period. Segment adjusted OIBDA and segment adjusted OIBDA as a percentage of segment revenues are not determined in accordance with GAAP and should be considered in addition to, not as a substitute for or superior to, financial measures determined in accordance with GAAP. A limitation associated with these measures is that they do not include stock-based compensation expenses related to the company’s workforce. Management compensates for this limitation by providing a summary of stock-based compensation expenses on the face of the consolidated statements of operations. A further limitation associated with the use of these measures is that they do not reflect the costs of restructuring and related charges and impairment charges related to an operating segment. Management compensates for this limitation by providing supplemental information about restructuring and related charges and impairment charges by segment within its financial press releases and SEC filings, when applicable. A reconciliation to segment income from operations, its most comparable GAAP measure, is provided in the accompanying tables.

(2) Adjusted net income is defined by the company as net income before the after-tax effect of: stock-based compensation; amortization of intangible assets; restructuring and related charges; impairment of goodwill, intangible assets and long-lived assets; the cumulative effect of a change in accounting principle as a result of the adoption of Accounting Standards Codification 718, Compensation – Stock Compensation; and the re-measurement of certain deferred tax assets. Management believes that adjusted net income and adjusted diluted net income per common share provide investors with additional useful information to measure the company’s financial performance, particularly with respect to changes in performance from period to period, because these measures are exclusive of (i) certain non-cash expenses (such as stock-based compensation, amortization, the cumulative effect of a change in accounting principle, and the impairment of goodwill, intangible assets and long-lived assets) and (ii) expenses that are not reflective of the company’s core results over time (such as restructuring and related charges). Management also uses adjusted net income and adjusted diluted net income per common share for this purpose. Adjusted net income and adjusted diluted net income per common share are not determined in accordance with GAAP and should be considered in addition to, not as a substitute for or superior to, financial measures determined in accordance with GAAP. The limitations of adjusted net income and adjusted diluted net income per common share are that, similar to adjusted OIBDA, they do not include certain costs, and the terms "adjusted net income” and "adjusted diluted net income per common share” do not have standardized meanings. Therefore, other companies may use the same or similarly named measures but exclude different items or use different computations, which may not provide investors a comparable view of the company’s performance in relation to other companies. Management compensates for this limitation by presenting the most comparable GAAP measures, net income and diluted net income per common share, directly ahead of adjusted net income and adjusted diluted net income per common share within its financial press releases and by providing a reconciliation of adjusted net income that shows and describes the adjustments made. A reconciliation of adjusted net income to net income, the most comparable GAAP measure, is provided in the accompanying tables.

(3) A pay account is defined as a member who has subscribed to, and paid for, our Classmates Media or Communications services, and whose subscription has not expired. A pay account does not equate to a unique subscriber since one subscriber could have several pay accounts. At any point in time, our pay account base includes a number of accounts receiving a free period of service as either a promotion or retention tool and a number of accounts that have notified us that they are terminating their service but whose service remains in effect.

Classmates Media segment active accounts are defined as the sum of all social networking pay accounts as of the date presented; the monthly average for the period of all free social networking accounts who have visited the company’s domestic or international social networking Web sites (excluding The Names Database) at least once during the period; and the monthly average for the period of all online loyalty marketing members who have earned or redeemed points during such period. Communications segment active accounts include all Communications segment pay accounts as of the date presented combined with the number of free Internet access and email accounts that logged on to the company’s services at least once during the preceding 31 days.

(4) Free cash flow is defined by the company as net cash provided by operating activities, less capital expenditures and including the excess tax benefits from stock-based compensation and cash paid for restructuring and related charges. Management believes that free cash flow provides investors with additional useful information to measure operating liquidity because it reflects the company’s operating cash flows after investing in capital assets and prior to cash paid for restructuring and related charges. It also fully reflects the tax benefits realized by the company from stock-based compensation. This measure is used by management, and may also be useful for investors, to assess the company’s ability to pay its quarterly dividend, repay debt obligations, generate cash flow for a variety of strategic opportunities, including reinvestment in the business, and effect potential acquisitions and share repurchases. Free cash flow is not determined in accordance with GAAP and should be considered in addition to, not as a substitute for or superior to, measures determined in accordance with GAAP. A limitation of free cash flow is that it does not represent the total increase or decrease in cash during the period. An additional limitation associated with the use of this measure is that the term "free cash flow” does not have a standardized meaning. Therefore, other companies may use the same or a similarly named measure but exclude different items or use different computations, which may not provide investors a comparable view of the company’s performance in relation to other companies. Management compensates for this limitation by presenting the most comparable GAAP measure, net cash provided by operating activities, directly ahead of free cash flow within its financial press releases and by providing a reconciliation that shows and describes the adjustments made. A reconciliation to net cash provided by operating activities is provided in the accompanying tables.

(5) Consumer orders are orders delivered during the period that originated in the U.S. and Canada, primarily from the www.ftd.com Web site and the 1-800-SEND-FTD telephone number, and in the U.K. and the Republic of Ireland, primarily from the www.interflora.co.uk Web site and a toll-free telephone number. Orders originating with a florist or other retail location for delivery to consumers are not included.

Average order value represents the average U.S. Dollar amount received for consumer orders delivered during a period. This average U.S. Dollar amount is determined after translating the British Pound amounts received for orders delivered in the United Kingdom and the Republic of Ireland into U.S. Dollars. Average order value includes merchandise revenue and shipping and service fees paid by the consumer, less certain discounts and certain refunds.

About United Online^®:

United Online, Inc. (Nasdaq: UNTD) is a leading provider of consumer products and services over the Internet, where the company’s brands have attracted a large online audience that includes more than 60 million registered consumer accounts. The company’s floral and related offerings include products and services for consumers and retail florists, as well as for other retail locations offering floral products and services, in the U.S., Canada, the United Kingdom, and the Republic of Ireland. The floral business utilizes the highly recognized FTD (www.ftd.com) and Interflora (www.interflora.co.uk) brands, both supported by the Mercury Man logo that is displayed in approximately 45,000 retail floral shops worldwide. The company’s Classmates Media services include online social networking (www.classmates.com) and online loyalty marketing (www.mypoints.com) in North America. Classmates Media also operates online social networking Web sites in a number of European countries. The company’s Communications services include value-priced Internet access and email provided by NetZero (www.netzero.com) and Juno (www.juno.com).

Headquartered in Woodland Hills, CA, United Online operates through a global network of locations in the U.S., Canada, the United Kingdom, Germany, and India. More information about United Online is available on the company’s Web site located at: (www.unitedonline.com).

Cautionary Information Regarding Forward-Looking Statements:

This release contains forward-looking statements within the meaning of the "safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, as amended, based on our current expectations, estimates and projections about our operations, industry, financial condition, performance, results of operations, and liquidity. Statements containing words such as "may,” "believe,” "anticipate,” "expect,” "intend,” "plan,” "project,” "projections,” "business outlook,” "estimate,” or similar expressions constitute forward-looking statements. These forward-looking statements include, but are not limited to, statements about future financial performance; revenues; operating expenses; operating income; capital expenditures; depreciation and amortization; and stock-based compensation. Potential factors that could cause actual results to differ materially from those in the forward-looking statements include, among others: the severity and duration of current economic conditions; the effect of competition; financial market risk resulting from fluctuations in foreign currency exchange rates, particularly the British Pound and Euro; the company’s inability to retain or grow its free and pay accounts; the company’s inability to acquire and retain florist members; the company’s inability to increase or maintain its advertising revenues; failure to achieve expanded marketing opportunities and efficiencies and other benefits associated with the acquisition of FTD Group, Inc. and its subsidiaries ("FTD”), or to implement any or all planned marketing initiatives; the effects of seasonality; changes in stock-based compensation due to future equity issuances or other reasons; changes in amortization or depreciation due to a variety of factors; potential write down, reserve against or impairment of assets including receivables, goodwill, intangible assets or other assets; changes in tax laws, the company’s business or other factors that would impact anticipated tax benefits; the company’s inability to achieve the expected benefits of its reductions-in-force or any other cost-reduction initiatives; that the company will incur additional restructuring and related charges; risks associated with the commercialization of new services; the company’s inability to enforce or defend its ownership and use of intellectual property; problems associated with the company’s operations, systems or technologies; the company’s inability to retain key customers, vendors and personnel; risks associated with litigation and governmental regulation; changes in marketing conditions and laws; changes in the floral industry; the inability to successfully integrate the financial, accounting and administrative functions of United Online, Inc. and FTD; the impact of, and restrictions associated with, the company’s indebtedness; as well as the risk factors disclosed in the company’s filings with the Securities and Exchange Commission (http://www.sec.gov), including, without limitation, information under the captions "Management’s Discussion and Analysis of Financial Condition and Results of Operations” and "Risk Factors.” Readers are cautioned not to place undue reliance on these forward-looking statements, which reflect management’s analysis only as the date hereof. Any such forward-looking statements are not guarantees of future performance or results and involve risks and uncertainties that may cause actual performance and results to differ materially from those predicted. Reported results should not be considered an indication of future performance. Except as required by law, the company undertakes no obligation to publicly release the results of any revision to these forward-looking statements that may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.