02.03.2006 19:28:00
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TV Guide Magazine and SCI FI Channel Offer Unprecedented Giveaway on iTunes
TV Guide magazine and SCI FI Channel announced today an exclusiveoffer in which 1.4 million downloads of an episode of BattlestarGalactica will be given away in TV Guide. Each newsstand copy of theMarch 6 issue (on sale today) will feature a unique 12-digit code onthe cover, which readers can enter on the iTunes Music Store(www.itunes.com) to receive their free download. Complete instructionswill be provided in the magazine.
Said Ian Birch, editor-in-chief of TV Guide magazine, "We'rethrilled to be teaming up with both Sci Fi Channel and iTunes on thisexciting initiative. Our magazine is a portal to the ever-changingworld of television. Now more than ever, consumers are turning toiTunes for access to their favorite TV programs, and BattlestarGalactica is an enormously popular show. All this makes thispartnership a perfect fit for us--but more importantly, for thereaders of TV Guide."
In the episode, guest-starring Lucy Lawless andtitled--appropriately enough --"Downloaded," Battlestar Galactica fanswill get their first peek into the Cylon world. On Caprica, thereincarnated Number Six (Tricia Helfer) from Baltar's (James Callis)past and the Sharon (Grace Park) who shot Adama (Edward James Olmos)find themselves thrust into the role of Heroes of the Cylon, while onGalactica, a child--a human-Cylon hybrid--is born.
"SCI FI is delighted to be working with TV Guide to provide thisexclusive opportunity for free downloads of Batttlestar Galactica,which the magazine has already named one of the Top 10 shows of 2005,"said Blake Callaway, Vice President of Brand Marketing, SCI FIChannel. "If someone isn't already a fan, then we are confident thatsampling this episode on iTunes will bring them to SCI FI for more."
TV Guide magazine is a product of Gemstar-TV Guide.
About Gemstar-TV Guide
Gemstar-TV Guide International, Inc. (the "Company") (NASDAQ:GMST) is a leading media, entertainment and technology company thatdevelops, licenses, markets and distributes technologies, products andservices targeted at the television guidance and home entertainmentneeds of consumers worldwide. The Company's businesses include:television media and publishing properties; interactive program guideservices and products; and technology and intellectual propertylicensing. Additional information about the Company can be found atwww.gemstartvguide.com.
This news release contains forward-looking statements that involverisks and uncertainties, including risks and uncertainties related tothe transformation of our TV Guide magazine publishing business;timely availability and market acceptance of products and servicesincorporating the Company's technologies and content; our investmentin new and existing businesses, including TV Guide magazine and TVGuide Spot; the impact of competitive products and pricing; ongoingand potential future litigation; and the other risks detailed fromtime to time in the Company's SEC reports, including the most recentreports on Forms 10-K, 10-Q and 8-K, each as it may be amended fromtime to time. The Company assumes no obligation to update theseforward-looking statements.
Note to Editors: Gemstar and TV Guide are trademarks or registeredtrademarks of Gemstar-TV Guide International, Inc. and/or itssubsidiaries. The names of other companies and products used hereinare for identification purposes only and may be trademarks of theirrespective owners.
About SCI FI Channel
SCI FI Channel is a television network where "what if" is what'son. SCI FI fuels the imagination of viewers with original series andevents, blockbuster movies and classic science fiction and fantasyprogramming, as well as a dynamic Web site (www.scifi.com(http://www.scifi.com)) and magazine. Launched in 1992, and currentlyin 85 million homes, SCI FI Channel is a network of NBC Universal, oneof the world's leading media and entertainment
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