True Religion Opens New Store at The Americana at Brand in Glendale, CA

True Religion Apparel, Inc. (Nasdaq:TRLG) today announced the opening of a new branded retail store in The Americana at Brand in Glendale, California. Located at 233 S. Brand Blvd., the 1,425 square-foot branded store will offer shoppers the entire True Religion collection for men, women and kids, including its signature denim styles, its expanding sportswear line including knits and wovens, and a full range of licensed product, such as footwear, swimwear, headwear and handbags. Encompassing over 15 acres of land, The Americana at The Brand is a $400 million ground-up development to include over 400,000 square feet of retail space, an 18 screen stadium theatre, several full service restaurants including the Cheesecake Factory, Frida Mexican Cuisine and Katsuya, and over 300 luxury apartments and condominiums. Located in the heart of Glendale, this multi-use property features a mix of architectural styles, building heights and materials and vast open spaces at the project’s center. The center features several premium and luxury retailers including Tiffany, Juicy Couture, Lacoste, Kate Spade and Barney’s New York Co-Op. "We are very pleased with our expanding consumer direct platform which allows us to showcase the expanding breadth of our product offering and also acts as a testing ground for all of our newest product,” said Jeffrey Lubell, chairman and chief executive officer of True Religion Apparel, Inc. "The Americana at The Brand is consistent with True Religion’s philosophy of partnering with high volume, high traffic retail centers that feature premier retail partners,” said Michael Buckley, president of True Religion Apparel, Inc. About True Religion Apparel, Inc. True Religion Apparel, Inc. is a growing, design-based premium aspirational brand. The company designs, manufactures and markets True Religion Apparel products, including its premium True Religion Brand Jeans. Its expanding product line, which includes high quality distinctive styling and fit in denim, sportswear, and licensed products, may be found in premium department stores and boutiques in 50 countries around the world, including the United States, Canada, Germany, United Kingdom, Japan, Korea, France, Spain, Sweden, Greece, Italy, Mexico, Australia, South Africa and China. For more information, please visit www.truereligionbrandjeans.com. This press release contains forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Our actual results may differ materially and adversely from those expressed in any forward-looking statements as a result of various factors and uncertainties, including uncertainties as to the nature of the apparel industry, including changing customer demand and tastes, seasonality, customer acceptance of new products, the impact of competitive products and pricing, dependence on existing management and general economic conditions. Our Annual Report on Form 10-K, recent and forthcoming Quarterly Reports on Form 10-Q, recent Current Reports on Form 8-K, and other SEC filings discuss some of the important risk factors that may affect our business, results of operations and financial condition. The Company undertakes no obligation to revise or update publicly any forward-looking statements for any reason.