Toshiba IK-WB02A IP Camera Marks 160th Certified PoE Product by PowerD

    Business Editors/High-Tech Writers

    FARMINGDALE, N.Y. & HOD HASHARON, Israel--(BUSINESS WIRE)--Feb. 22, 2005--PowerDsine Ltd. (NASDAQ:PDSN), a pioneer in Power over Ethernet (PoE) solutions, has announced that the Toshiba IK-WB02A IP Camera has become the 160th network device to be certified as PoE compliant. PowerDsine has operated a testing program for third party products to verify their PoE compliance since 1998. Amongst the many products already certified are IP Video cameras and other network devices such as IP phones, wireless hubs, and security access devices.
    As a founding member of the IEEE 802.3af task force, PowerDsine has been a driving force behind the PoE standard, which was ratified in June 2003, as well as a key mover in the latest IEEE 802.3 study group examining the need to add support for higher power network devices.
    Toshiba's certification highlights the growing number of IP security devices that are becoming PoE compliant, to deliver remote power, via standard Ethernet cabling, to security devices such as surveillance cameras; often located in inaccessible places. Commenting on the importance of the certification, Network Camera Sales Manager at Toshiba America Information Systems, Inc. Joe Cook said: "Toshiba understands the importance of standards and certifications as these mean that the end-user customer can feel confident that the Toshiba network camera will perform to specification and will easily integrate into their existing PoE network. So it is important for the Toshiba IK-WB02A network camera to be certified as PoE compliant."
    Igal Rotem, CEO of PowerDsine adds: "We're delighted to add another illustrious name to the list of companies with PoE certified devices. We believe that the IP Security market is one where PoE offers a compelling proposition. The recent move toward a high power standard also opens up the prospect of extending PoE support to a host of additional higher power network devices including Pan Tilt Zoom (PTZ) network cameras, giving even greater momentum to the growth of this market within the IP Security sector."

    About Power over Ethernet Technology

    PoE is a technology for wired Ethernet, the most widely installed local area network technology in use today. PoE allows the electrical power necessary for the operation of each end-device, to be carried by data cables rather than by separate power cords. It minimises the number of wires that must be used in order to install the network, resulting in lower cost, less downtime, easier maintenance and greater installation flexibility.
    PoE also potentially reduces the cost of installing end devices such as IP phones, network security cameras and wireless LAN access points. Because the network switches also can deliver power through the standard Ethernet infrastructure, the need to connect each end terminal to separate electrical wires and install additional AC power outlets is eliminated. Also, used together with a single central back-up power-supply, PoE can provide customers with uninterruptible power for critical applications such as IP (Internet protocol) phones, security cameras, entry loggers and other powered data terminals.

    About PowerDsine

    PowerDsine(TM) (NASDAQ:PDSN) designs, develops and supplies integrated circuits, modules and systems that enable the implementation of Power over Ethernet in local area networks, providing the capability to deliver and manage electrical power over data network cables. PowerDsine offers integrated products and system solutions to communications equipment manufacturers in the telecom and datacom industries who incorporate them into, or bundle them with, their products. PowerDsine is a founding member of the IEEE 802.3af Task Force. For more information, please visit http://www.powerdsine.com.

    Forward Looking Statements

    Statements made in this press release that are not historical facts, including statements regarding our expectations of future events or our future financial performance, are forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions about PowerDsine and the matters covered in this release. You should not place undue reliance on these statements. Actual events or results may differ materially. Many factors may cause our actual results to differ materially from any forward looking statement, including acceptance of new products, costs relating to such products and other factors detailed in PowerDsine's filings with the Securities and Exchange Commission, including its Registration Statement on Form F-1. The forward- looking statements are made as of this date and PowerDsine does not undertake any obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise.

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CONTACT: PowerDsine North America: Merritt Group Public Relations John Conrad, 703-556-6824 Email: conrad@merrittgrp.com or Europe: Eclat MARKETING Dianne Canham, 0118 989 5600 dianne@eclat.co.uk or Toshiba North America: O'Connell Communications Daniel O'Connell, 708-482-0212 Email: dan@oconnellpr.com

KEYWORD: NEW YORK ISRAEL INTERNATIONAL AFRICA/MIDDLE EAST INDUSTRY KEYWORD: HARDWARE SOFTWARE NETWORKING INTERNET E-COMMERCE PRODUCT SOURCE: PowerDsine

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