16.08.2005 17:35:00

Revlon Announces Completion of Private Placement of Additional 9 1/2% Senior Notes due 2011

Revlon, Inc. (NYSE: REV) today announced that itswholly-owned subsidiary, Revlon Consumer Products Corporation("RCPC"), has completed its previously-announced private placement of$80 million principal amount of additional 9 1/2% Senior Notes due2011 (the "Notes"), which priced at 95.25% of par. The Notesconstitute a further issuance of, are the same series as, and willvote on any matters submitted to noteholders with, the $310 millionprincipal amount of 9 1/2% Senior Notes due 2011 previously issued byRCPC under an indenture dated as of March 16, 2005.

The net proceeds from the private placement are expected to beused (i) to help fund the Company's previously-announced strategicgrowth initiatives and for general corporate purposes, and (ii) to payfees and expenses incurred in connection with this private placement.

The private placement was conducted pursuant to Rule 144A underthe Securities Act of 1933, as amended (the "Securities Act"), andoutside the United States in accordance with Regulation S under theSecurities Act. The issuance of the Notes was not registered under theSecurities Act, and the Notes may not be offered or sold in the UnitedStates absent registration or an applicable exemption fromregistration requirements. This press release shall not constitute anoffer to sell, or the solicitation of an offer to buy, any securities,nor shall there be any sale of securities mentioned in this pressrelease in any state in which such offer, solicitation or sale wouldbe unlawful prior to registration or qualification under thesecurities laws of any such state.

About Revlon

Revlon Consumer Products Corporation is a wholly-owned subsidiaryof Revlon, Inc., a worldwide cosmetics, skin care, fragrance, andpersonal care products company. The Company's vision is to become theworld's most dynamic leader in global beauty and skin care. Websitesfeaturing current product and promotional information can be reachedat www.revlon.com and www.almay.com. Corporate investor relationsinformation can be accessed at www.revloninc.com. The Company'sbrands, which are sold worldwide, include Revlon(R), Almay(R),Ultima(R), Charlie(R), Flex(R), and Mitchum(R).

Forward-Looking Statements

Statements in this press release which are not historical facts,including statements about plans, strategies, beliefs and expectationsof Revlon, Inc. and RCPC (together, the "Company"), areforward-looking and subject to the safe harbor provisions of thePrivate Securities Litigation Reform Act of 1995. Forward-lookingstatements speak only as of the date they are made, and, except forthe Company's ongoing obligations under U.S. federal securities laws,the Company undertakes no obligation to publicly update anyforward-looking statement, whether as a result of new information,future events or otherwise. Such forward-looking statements include,without limitation, the Company's expectations and estimates aboutfuture events, including RCPC's plans to use the proceeds from theprivate placement to help fund its strategic growth initiatives, forgeneral corporate purposes and to pay fees and expenses incurred inconnection with the private placement of the Notes. Actual results maydiffer materially from such forward-looking statements for a number ofreasons, including those set forth in the Company's filings with theSecurities and Exchange Commission, including the Company's AnnualReport on Form 10-K/A for the fiscal year ended December 31, 2004,2005 Quarterly Reports on Form 10-Q and Current Reports on Form 8-Kfiled with the SEC during 2005 (which may be viewed on the SEC'swebsite at http://www.sec.gov or on Revlon, Inc.'s website athttp://www.revloninc.com), as well as difficulties, delays, unexpectedcosts or the inability of RCPC to use the proceeds from the privateplacement to help fund its strategic growth initiatives, for generalcorporate purposes and/or to pay fees and expenses incurred inconnection with the private placement of the Notes.

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