REMINDER/Major League Baseball, General Mills to Make Business Announc

    Business Editors/Sports Editors
    REMINDER...

    --(BUSINESS WIRE)--Major League Baseball

WHAT: Executives from Major League Baseball and General Mills will announce details of a new business agreement.

WHO: Tim Brosnan, Executive Vice President, Business, MLB Eric Lucas, Vice President, Marketing, General Mills Jim Palmer, National Baseball Hall of Famer, Former Baltimore Orioles Pitcher John Brody, Senior Vice President, Corporate Sales and Marketing, MLB

WHEN: Thursday, March 10, 2005 10:00 A.M. (EST)

WHERE: Major League Baseball Offices 245 Park Avenue (Park Avenue between 46th and 47th Streets) 31st Floor

Note Regarding Building Access:

In order to gain access to 245 Park Avenue, all media members planning to attend the press conference must e-mail Adriana Arcia (Adriana.Arcia@MLB.com) and provide the names and affiliations of those attending the press conference. E-mails must be received by 9:30 a.m. on Thursday, March 10.

Camera crews must enter the building using the freight elevator at the 46th Street loading dock. The freight elevator will be available beginning at 9:00 a.m.

--30--MW/ny*

CONTACT: Major League Baseball Carmine N. Tiso, 212/931-7878 Carmine.Tiso@MLB.com or Robert Marston Corporate Communications Shade Vaughn, 212/836-4232 SVaughn@MarstonPR.com or General Mills Greg Zimprich, 763-764-7780 Greg.Zimprich@genmills.com

KEYWORD: NEW YORK INDUSTRY KEYWORD: SPORTS FOODS/BEVERAGES RETAIL REMINDER MARKETING AGREEMENTS SOURCE: Major League Baseball

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