Regal Entertainment Group Announces Grand Opening Festivities for Regal Crossroads 14 & RPX

KNOXVILLE, Tenn., March 7, 2017 /PRNewswire/ -- Regal Entertainment Group, a leading motion picture exhibitor owning and operating one of the largest theatre circuits in the United States, is celebrating the grand opening of Regal Crossroads 14 & RPX in Taylorsville, UT.  Activities include preview events Sunday, March 12, through Tuesday, March 14, with $3 movies, popcorn and soft drinks to benefit local charities. The official grand opening will be Thursday, March 16, featuring the live-action retelling of the Disney animated classic, Beauty and the Beast. 

"Regal Crossroads 14 & RPX will be the first Regal Cinemas in the state of Utah, and guests will get to try our luxurious King-Size Recliners that go along perfectly with the Regal Premium Experience," said Rachel Lueras, Marketing Manager for Regal Entertainment Group. "We are excited for residents of Taylorsville and the surrounding areas to experience the best Regal has to offer at Crossroads 14 & RPX."

The preview events include recently released films with themed days where all proceeds benefit local community non-profits. During the three days of preview events, all movies will be $3 with proceeds benefiting The Adoption Exchange, Taylorsville Food Pantry and Primary Children's Medical Center. During these fundraising days, small soft drinks and small popcorn are only a $3 donation each. 

Sun. March 12 through Tues. March 14

Sunday, March 12 – "Regal 2016 Blockbusters"

Monday, March 13 – "Regal Superheroes for a Cause"

Tuesday, March 14 – "Regal Paperback Pictures"

"It is a privilege to partner with The Adoption Exchange, the Taylorsville Food Pantry and the Primary Children's Medical Center over the three-day preview event," said Richard Grover, Vice President of Marketing & Communications for Regal Entertainment Group.  "We invite you to visit our state-of-the-art theatre while supporting some amazing local charities."

RPX presents movies the way filmmakers intended with powerful, uncompressed surround sound and bright eye-popping images in 2D and RealD 3D.  Guests will enjoy the custom-built premium environment featuring luxurious King-Size Recliners.  A giant immersive screen is illuminated by high-quality digital projectors and completed with a state-of-the-art sound system.

Regal Crossroads 14 & RPX also offers the Regal Crown Club to reward frequent guests. Crown Club members will receive the 'Regal Treatment' by enjoying a free small popcorn and soft drink with each paid admission from Thursday, March 16, through Thursday, March 23.

Regal fans can access their card through their mobile device for easy access on-the go by downloading the Regal Movies app. Users can program their favorite theatre, gather movie information, select showtimes and purchase tickets. The Regal Crown Club is the number one theatre loyalty program in the country, allowing patrons to accumulate credits at the box office and concession stand to earn free popcorn, soft drinks and movies.  Free membership is available at the theatre or Regal Movies app. Moviegoers can also stay connected through Regal Cinemas' Facebook page and Twitter account, @RegalMovies.

About Regal Entertainment Group:  
Regal Entertainment Group (NYSE: RGC) operates one of the largest and most geographically diverse theatre circuits in the United States, consisting of 7,267 screens in 561 theatres in 42 states along with Guam, Saipan, American Samoa and the District of Columbia as of December 31, 2016. The Company operates theatres in 46 of the top 50 U.S. designated market areas. We believe that the size, reach and quality of the Company's theatre circuit not only provide its patrons with a convenient and enjoyable movie-going experience, but is also an exceptional platform to realize economies of scale in theatre operations.

Additional information is available on the Company's website at www.REGmovies.com.

Media Contact:         
Richard M. Grover
Vice President of Marketing & Communications
Regal Entertainment Group
richard.grover@REGmovies.com
865-925-9539

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SOURCE Regal Entertainment Group