Red Robin Re-branding Fast Casual Service

(RTTNews) - Red Robin Gourmet Burgers Inc. (RRGB) closed nine restaurants out of 12 Robin Burger works restaurants, as part of re-branding its fast casual platform. The remaining three will be renamed as Red Robin Express.

The casual dining restaurant chain is planning to differentiate the limited service locations from full service Red Robin casual dining restaurants.

Denny Marie Post, CEO of Red Robin Gourmet Burgers noted that the restaurant industry remains intensely competitive, both in casual dining and fast casual burger segment. The restaurant chain has been casual dining segment for the last fifty years.