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26.10.2005 13:38:00

Jackson National Life(R) Surpasses $1 Billion in VA Sales for Third Consecutive Quarter; Total Year-to-Date Sales Top $7 Billion

Jackson National Life Insurance Company(R) (JNL(R))recorded more than $7.2 billion in total sales during the first ninemonths of 2005, a 17-percent increase from the same period a year ago,primarily as a result of increased variable annuity, fixed indexannuity and institutional product sales. JNL's VA sales surpassed $1billion for the third consecutive quarter, reflecting the popularityof the company's innovative unbundled product design and the strengthof its distribution capabilities.

"We've generated strong sales momentum with customer-friendlyannuity products, a relationship-based distribution model andaward-winning customer service," said Clark Manning, JNL president andCEO. "Jackson National(R) has positioned itself as a provider ofhighly customizable retirement solutions that give advisers theability to address consumers' unique financial needs. We think this isnot only driving our current sales success, but will also allow us tocapitalize on tremendous growth opportunities going forward."

Jackson National Life, an indirect wholly owned subsidiary of theUnited Kingdom's Prudential plc (NYSE:PUK), reported retail sales of$5.5 billion in its core life insurance and annuity product linesduring the first nine months of 2005, a 14-percent increase over thesame period last year. In the third quarter of 2005, JNL generatedvariable annuity sales of $1.23 billion, nearly 40 percent greaterthan the third quarter of 2004. Jackson National's VA sales throughthe first nine months of 2005 nearly matched the company's record VAsales total for the full year 2004. According to the Variable AnnuityResearch and Data Service (VARDS(R)), a unit of Morningstar, Inc., JNLrecorded the industry's second-largest percentage increase in VAassets during the first half of 2005(1).

Sales of JNL's fixed index annuities (FIAs) were more than $848million during the first nine months of 2005, an increase of 59percent over the same period last year. The company's year-to-datetraditional fixed annuity sales totaled nearly $1.2 billion as ofSeptember 30, 2005, a decline of 24 percent from the prior yearperiod, reflecting continued low interest rates and relatively flatyields in the U.S. JNL's total life sales declined 5 percent duringthe first nine months of 2005, although third quarter life insurancesales of more than $11 million were up 25 percent over the secondquarter.

"Through our advice-based wholesaling model, JNL has earned areputation as a company that is particularly adept at identifying andaddressing the needs of advisers and their clients," said CliffordJack, JNL executive vice president and chief distribution officer. "Weknow that our success relies heavily on the success of ourdistribution partners. As such, our wholesalers form lasting andproductive partnerships that help advisers design successfulretirement solutions for their clients and grow their individualpractices."

Institutional sales during the first nine months of 2005 were $1.7billion, up 29 percent over the prior year period, as JNL continued totake advantage of several attractive issuance opportunities. CurianCapital, a registered investment adviser, continues to build a strongposition in the managed accounts market with more than $581 million ofnew investments received during the first nine months of 2005, a7-percent gain over the same period last year. Since its launch inearly 2003, Curian has accumulated more than $1.5 billion of assetsunder management.

"As nearly 77 million Americans between the ages of 40 and 60approach retirement, the responsibility for providing income duringretirement is shifting away from institutions, such as government andemployers, to individual investors," said Manning. "Jackson Nationalis well positioned to capitalize on the growth opportunities that willbe created as Baby Boomers retire and shift their focus from assetaccumulation to income distribution."

(1) Source: The Variable Annuity Research & Data Service(VARDS(R)), a unit of Morningstar, Inc.

About JNL

With more than $65 billion in assets (GAAP)(a), Jackson NationalLife(R) is an industry leader in the areas of fixed, fixed index andvariable annuities. The company markets its products in 49 states andthe District of Columbia through independent and regionalbroker-dealers, financial institutions and independent insuranceagents. JNL's subsidiary, Jackson National Life Insurance Company ofNew York(SM), similarly markets products in the state of New York.Through its affiliates and subsidiaries, JNL also provides assetmanagement and retail brokerage services. For more information, visitwww.jnl.com.

(a) As of 6/30/05. JNL also has more than $57 billion (GAAP) inpolicy liabilities set aside primarily to pay future policyownerbenefits.

Perspective II Fixed and Variable Annuity (VA220 and VA250) isissued by Jackson National Life Insurance Company (Home Office:Lansing, MI) and distributed by Jackson National Life Distributors,Inc., member NASD. This product has restrictions and limitations,including withdrawal charges, recapture charges and excess interestadjustments. Please contact the company for more information.

Before investing in variable products, investors should carefullyconsider the investment objectives, risks, charges and expenses of thevariable product and its underlying investment options. The currentcontract prospectus and underlying fund prospectuses, which arecontained in the same document, provide this and other importantinformation. Please contact your representative or the Company toobtain the prospectuses. Please read the prospectuses carefully beforeinvesting or sending money.

Variable annuities involve investment risks and may lose value.All guarantees are backed by the claims-paying ability of JacksonNational Life Insurance Company and do not apply to the principalamount or investment performance of the separate account or itsunderlying investments. The value of the variable annuity fluctuateswith that of the underlying portfolios.

Please remember that a JNL annuity is intended to be a long-term,tax-deferred vehicle for retirement. An annuity's earnings are taxableas ordinary income when withdrawn and, if taken before age 59 1/2, maybe subject to a 10% federal tax penalty.

Fixed index annuities are issued by Jackson National LifeInsurance Company, Home Office: Lansing, Michigan. Not available inall states and state variations may apply. These contracts do notdirectly participate in any stock or equity investments, do notinclude the reinvestment of dividends and have limitations andrestrictions. During the Indexed Option period, the annuity's cashwithdrawal value may be worth less than the principal allocation. Forcosts and complete details, contact the Company.

Fixed annuities are issued by Jackson National Life InsuranceCompany (Home Office: Lansing, Michigan.) May not be available in allstates and state variations may apply. These contracts haverestrictions and limitations, including withdrawal charges. For costsand complete details, call the Company.

Jackson National Life Insurance Company, headquartered in Lansing,Michigan, is an indirect subsidiary of Prudential plc (NYSE:PUK), acompany incorporated and with its principal place of business in theUnited Kingdom. Prudential plc and its affiliated companies constituteone of the world's leading financial service groups. It providesinsurance and financial services directly and through its subsidiariesand affiliates throughout the world. It has been in existence for over150 years and had more than $380 billion in assets under management,as of 6/30/05. Prudential plc is not affiliated in any manner withPrudential Financial, Inc., a company whose principal place ofbusiness is in the United States of America.

The following cautionary statement is included to make applicableand take advantage of the safe harbor provisions of the PrivateSecurities Litigation Reform Act of 1995 for any forward-lookingstatements made by, or on behalf of, the Company. Forward-lookingstatements include statements concerning plans, objectives, goals,strategies, future events or performance, and underlying assumptionsand other statements which are other than statements of historicalfacts. However, as with any projection or forecast, forward-lookingstatements are inherently susceptible to a number of risks anduncertainties and actual results and events could differ materiallyfrom those currently being anticipated as reflected in suchforward-looking statements. There can be no assurance thatmanagement's expectations, beliefs or projections will result or beachieved or accomplished.

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