Intellectual Property Insurance Services Corporation announces the launch of a new website

LOUISVILLE, Ky., July 16, 2013 /PRNewswire/ -- IPISC, the industry leader in intellectual property (IP) insurance, is pleased to announce that its newly-designed website, www.patentinsurance.com, goes live today in conjunction with its overall re-branding initiative. The website now features expanded content, including product overviews, streaming video, a blog, an IP news section, claim overviews, articles, industry studies, indications, applications and much more. The website has been specifically designed to provide convenient resources and educational material necessary to inform consumers, IP professionals and the insurance industry about IP risks, and the IP risk management products available through IPISC.

(Logo: http://photos.prnewswire.com/prnh/20130716/CL46586LOGO)

IP litigation can be expensive and time consuming, and many times results in unpredictable court decisions. Whether companies make, use, sell, offer for sale, or import goods or services; or, possess rights in patents, trademarks, copyrights or trade secrets, IP-specific insurance through IPISC is a critical part of any company's risk management plan. The new website will make it much easier for users to locate IP risk mitigation tools that are essential to protecting the overall financial strength of companies, and to ensuring that minimal protection is in place for this potentially devastating exposure.

Robert Fletcher, President and Founder of IPISC explains, "There certainly have been challenges to getting IP insurance to be a widespread means of risk transfer. One of the biggest challenges has been acknowledgement of the existence of the IP insurance market and the value of the coverage." Fletcher goes on to say, "That being said, there has definitely been an increase in demand and submissions for IP insurance. Without a doubt, the increase is being driven by two important trends, 1) the importance of IP in the economy, and 2) the fact that the consumers, the insurance industry and IP law professionals are becoming better educated regarding the shortcomings of other insurance policies. Commercial general liability, professional liability and directors and officers policies do not provide sufficient coverage for this very valuable asset, intellectual property."

IP insurance is quickly becoming the most logical and economical choice that a company can make to ensure that the means are available to fund the high cost and consequences of IP litigation. For further information, please contact Janet Zahnd, Sales/Marketing Manager, at jzahnd@patentinsurance.com, 502-855-5314, www.patentinsurance.com.

About IPISC

IPISC is the pioneer and worldwide, industry leader and expert in Intellectual Property Insurance. Because we have been in the business of managing risk and protecting the value of clients' IP assets for over 22 years, we have developed innovative products that use advanced strategies to remain market leaders in the dynamic field of IP insurance. We are committed to providing top-notch underwriting, insurance products and services.

Contact Information:

IPISC
9720 Bunsen Parkway, Louisville, KY  40299
502-491-1144 / 800-537-7863
http://www.patentinsurance.com

Media contact: Karrie Lewis
klewis@patentinsurance.com

SOURCE Intellectual Property Insurance Services Corporation