India Television Market to 2023 - Market is Projected to Surpass $ 13 Billion

DUBLIN, Sept. 28, 2018 /PRNewswire/ --

The "India Television Market By Screen Size (30-39, 40-47, 48 & Above & Below 30), By Display Type (LED, OLED & Others), By Resolution (Full HD, HD & Ultra HD), By Connectivity, By Distribution Channel, Competition Forecast & Opportunities, 2013-202" report has been added to ResearchAndMarkets.com's offering.

India television market is projected to surpass $ 13 billion by 2023

Growth in the market is led by rising demand from increasing number of independent households as well as commercial and hospitality sectors. As of 2016, India had more than 180 million households with television units and the number is expected to rise in the coming years.

In the present scenario, a large portion of the population is using CRT televisions, which is a primitive technology, and consequently, there is rising demand from customers to upgrade their television technology, which is expected to significantly drive the market during the forecast period.

Moreover, booming e-commerce industry and rising disposable income of consumers are further anticipated to contribute to the growing sales of televisions across the country in the coming years.

India Television Market discusses the following aspects of television market in India:

• Television Market Size, Share & Forecast
• Segmental Analysis - By Screen Size (30-39, 40-47, 48 & Above & Below 30), By Display Type (LED, OLED & Others), By Resolution (Full HD, HD & Ultra HD), By Connectivity, By Distribution Channel
• Competitive Analysis
• Changing Market Trends & Emerging Opportunities
  

Voice of Customer/Customer Behavior Analysis

• Factors Influencing Purchase Decision
• Brand Recall and Awareness
• Current Product Used (Screen size, Brand, Display Type, etc.)
• Brand Propensity (Satisfaction Level with Current Product and Preference upon next Purchase)
• Preferred Point of Purchase and Reason
• Challenges/issues Faced

India television market is controlled by these major players, namely

• Samsung India Electronics Private Limited
• LG Electronics India Private Limited
• Sony India Private Limited
• Panasonic India Private Limited
• Intex Technologies (India) Limited
• Videocon Industries Ltd.
• Micromax Informatics Limited
• BPL Limited
• MIRC Electronics Limited
• Vu Technologies Private Limited

Key Topics Covered:

1. Product Overview

2. Research Methodology

3. Executive Summary

4. Voice of Customer/Customer Behavior Analysis

5. Global Television Market Overview

6. India Television Market Outlook

7. India 30 - 39 Television Market Outlook

8. India 40 - 47 Television Market Outlook

9. India Below 30 Television Market Outlook

10. India 48 & Above Television Market Outlook

11. Supply Chain Analysis

12. Import-Export Analysis

13. Market Dynamics

14. Market Trends & Developments

15. Policy & Regulatory Landscape

16. India Economic Profile

17. Competitive Landscape

18. Strategic Recommendations

For more information about this report visit https://www.researchandmarkets.com/research/fh8s2k/india_television?w=5

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