Global Smart Connected Clothing Market 2018-2022: Market to Grow at a CAGR of 42.55% - Growing Product Promotion Through Digital Marketing and Social Media

DUBLIN, April 19, 2018 /PRNewswire/ --

The "Global Smart Connected Clothing Market 2018-2022" report has been added to ResearchAndMarkets.com's offering.

The global smart connected clothing market to grow at a CAGR of 42.55% during the period 2018-2022.

Global Smart Connected Clothing Market 2018-2022, has been prepared based on an in-depth market analysis with inputs from industry experts.

One trend in the market is growing product promotion through digital marketing and social media. Growing Internet technology and innovations in Internet applications have brought a radical change in the promotional and marketing activities of vendors in the market. Unlike past decades, where print media and radio communication used to be the primary modes of communication, digital marketing campaigns and promotional activities are gaining popularity in the market in the recent time.

According to the report, one driver in the market is technology innovation leading to product premiumization. The market is driven mainly by the innovations in connectivity technologies. The world has witnessed an emergence of potential technologies in the last decade. Some of the leading technologies, which have brought revolutionary changes across the industry are wireless technology, Bluetooth motion sensors, thermal sensors, infrared (IR), near frequency communication (NFC), pulse oximetry technology, and electrocardiogram (ECG) technology.

Further, the report states that one challenge in the market is availability of alternative smart devices. The availability of alternative smart devices such as fitness bands and smartwatches at lower prices is a threat to the global smart connected clothing market. There is a significant difference in the price of fitness devices and a piece of smart connected apparel. Leading smartwatch makers such as Apple and Samsung promote their products as cheaper than smart clothing. Producers such as Garmin and Fitbit also offer plenty of features in their smart products.

Key vendors

• Carre Technologies (Hexoskin)
• LS & CO
• SPINAL DESIGN
• SUPAspot
• WEARABLE X

Key Topics Covered:

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: RESEARCH METHODOLOGY

PART 04: MARKET LANDSCAPE

PART 05: MARKET SIZING

PART 06: FIVE FORCES ANALYSIS

PART 07: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

• Global smart connected clothing market through offline distribution channel
  
• Global smart connected clothing market through online distribution channel
  

PART 08: CUSTOMER LANDSCAPE

PART 09: MARKET SEGMENTATION BY END-USER

• Global smart connected clothing for men
  
• Global smart connected clothing for women
• Global smart connected clothing for children
  

PART 10: REGIONAL LANDSCAPE

• Geographical segmentation
• Regional comparison
• Key leading countries
• Market opportunity by geography

PART 11: DECISION FRAMEWORK

PART 12: DRIVERS AND CHALLENGES

PART 13: MARKET TRENDS

• Growing product promotion through digital marketing and social media
• Rising number of celebrity endorsements for sportswear
• Awareness of the benefits of a physically active lifestyle

PART 14: VENDOR LANDSCAPE

PART 15: VENDOR ANALYSIS

• Vendors covered
• Vendor classification
• Market positioning of vendors
  

For more information about this report visit https://www.researchandmarkets.com/research/jmr3l9/global_smart?w=5

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SOURCE Research and Markets