Global Projection Mapping (2D, 3D, 4D) Market 2018-2023: Focus on Events, Festival, Large Venue, Retail/Entertainment

DUBLIN, Oct. 5, 2018 /PRNewswire/ --

The "Projection Mapping Market by Offering (Hardware, Software), Projection Distance (Standard, Short), Dimension (2D, 3D, 4D), Applications (Events, Festival, Large Venue, Retail/Entertainment), and Region - Global Forecast to 2023" report has been added to ResearchAndMarkets.com's offering.

The overall projection mapping market is estimated at USD 1.37 billion in 2018 and is expected to reach USD 3.56 billion by 2023, at a CAGR of 21.10% during 2018-2023.

The growth of this market is being fueled by the increasing adoption of projection mapping in media events over the last few years.

The report covers the global projection mapping market on the basis of offering, dimension, throw distance, application, and geography. The projection mapping market based on application is expected to be led by large venues during the forecast period. Growing spending on amusement and theme parks is expected to boost the projection mapping market for large venue application as projection mapping is commonly being used in this application.

The software market for projection mapping is expected to grow at a higher rate than hardware as hardware devices sustain over a long term, while software licenses have to be updated frequently. This in turn increases the revenue of the software market, and the software market is expected to grow rapidly in the projection mapping market during the forecast period.

North America is expected to hold the largest share of the projection mapping market by 2023. The projection mapping market in North America is estimated to grow considerably in the coming years as North America is major hub for corporate events, shows, and sports events. The growing availability of 3D and 4D content and increasing use of augmented and virtual reality are expected to boost the projection mapping market by creating opportunities during the forecast period. There is a growing demand for 4-dimensional content projection as it creates more attentive environments for all the applications during the forecast period.

Increasing need for greater audience engagement is driving the projection mapping market

Events
Events include corporate events, concerts, sports events, product launches/promotions, and government-sponsored events. Generally, high-brightness projectors based on the three-chip model are used for these applications. They can project large images depending on the requirement of the content. A large number of upcoming sports events such as the 9th FIFA U-20 Women's World Cup (France), 33rd Winter Olympics [2018] (Korea), and others offer great opportunities for projection mapping during opening and closing ceremonies of the events.

Large Venue
Large venues mainly imply museums, houses of worship, and large amusement and theme parks. There is a growing demand for projection mapping in theme and amusement parks across the world. For instance, many amusement and theme parks are expected to be opened in the coming years (2018-2020). Demand for large venue projection mapping applications is, thus, expected to grow in future. Projection mapping is also being used in museums to create 3D environment with visual effects.

Retail/Entertainment
Projection mapping has a growing demand for retail application because of its use in the retail sector to engage customers by providing information (using visual effects) regarding the use and benefits of products or services. Projection mapping can be effectively deployed in many ways to increase the revenue of companies in the retail sector. Thus, there is growing demand for projection mapping in retail and entertainment applications.

Key restraining factor is the high cost of projection mapping technique compared to traditional techniques. Lack of awareness and knowledge about the projection mapping technology is acting as a major challenge for the growth of the projection mapping market.

Key Topics Covered:

1 Introduction

2 Research Methodology

3 Executive Summary

4 Premium Insights
4.1 Projection Mapping Market, 2015-2023 (USD Billion)
4.2 Projection Mapping Market, By Dimension
4.3 APAC: Projection Mapping Market, By Application and By Country (2017)
4.4 Projection Mapping Market, By Region (2017)
4.5 Projection Mapping Market, By Projector Technology

5 Market Overview
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Increasing Adoption of Projection Mapping in Media Events
5.2.1.2 Growing Investment in Product Advertising
5.2.1.3 Increasing Need for Greater Audience Engagement
5.2.2 Restraints
5.2.2.1 Less-Effective Projection Under Sunlight
5.2.2.2 High Cost of Using Projection Mapping Technique Compared to Traditional Techniques
5.2.3 Opportunities
5.2.3.1 Growing 3D and 4D Content
5.2.3.2 Increasing Use of Augmented and Virtual Reality
5.2.4 Challenges
5.2.4.1 Lack of User Awareness and Knowledge About the Projection Mapping Technology
5.3 Value Chain Analysis

6 Projection Mapping Market, By Offering
6.1 Introduction
6.2 Hardware
6.2.1 Projector
6.2.1.1 DLP
6.2.1.2 LCD
6.2.2 Media Server
6.3 Software

7 Projection Mapping Market, By Throw Distance
7.1 Introduction
7.2 Short Throw
7.3 Standard Throw

8 Projection Mapping Market, By Dimension
8.1 Introduction
8.2 2-Dimensional
8.3 3-Dimension
8.4 4-Dimension

9 Projection Mapping Market, By Application
9.1 Introduction
9.2 Events
9.3 Festivals
9.4 Large Venue
9.5 Retail/Entertainment
9.6 Others

10 Geographic Analysis
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 UK
10.3.2 Germany
10.3.3 France
10.3.4 Spain
10.3.5 Italy
10.3.6 Rest of Europe
10.4 APAC
10.4.1 China
10.4.2 Japan
10.4.3 South Korea
10.4.4 India
10.4.5 Singapore
10.4.6 Rest of APAC
10.5 RoW
10.5.1 Middle East
10.5.2 South America
10.5.3 Africa

11 Competitive Landscape
11.1 Overview
11.2 Market Player Ranking Analysis of the Projection Mapping Market
11.3 Competitive Scenario
11.3.1 Product Launches and Developments
11.3.2 Partnerships, Collaborations, and Agreements
11.3.3 Mergers and Acquisitions
11.3.4 Expansions

12 Company Profile
12.1 Key Players
12.1.1 Panasonic
12.1.2 Epson
12.1.3 Benq
12.1.4 Belgian American Radio Corporation (BARCO)
12.1.5 Christie Digital Systems
12.1.6 Optoma
12.1.7 Digital Projection Limited
12.1.8 NEC Display Solutions
12.1.9 Vivitek
12.1.10 Viewsonic
12.2 Other Key Players
12.2.1 Nuformer
12.2.2 AV Stumpfl
12.2.3 Resolume
12.2.4 Garagecube
12.2.5 Green Hippo
12.2.6 Blue Pony
12.3 Startup Ecosystem (Key Innovators)
12.3.1 Lumitrix
12.3.2 Heavym
12.3.3 Pixel Rain Digital

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