Form 8.3 - Maitland Institutional Services Limited: Re Mirriad Advertising plc

(a) Full name of discloser:

MI Chelverton UK Equity Growth Fund

(b) Owner or controller of interests and short positions disclosed, if different from 1(a):

 The naming of nominee or vehicle companies is insufficient.  For a trust, the trustee(s), settlor and beneficiaries must be named.

(c) Name of offeror/offeree in relation to whose relevant securities this form relates:

 Use a separate form for each offeror/offeree

Mirriad Advertising plc

(ISIN: GB00BF52QY14)

(d) If an exempt fund manager connected with an offeror/offeree, state this and specify identity of offeror/offeree:

N/A

(e) Date position held/dealing undertaken:

 For an opening position disclosure, state the latest practicable date prior to the disclosure

Opening position disclosure as at

20 January 2023

(f) In addition to the company in 1(c) above, is the discloser making disclosures in respect of any other party to the offer?

 If it is a cash offer or possible cash offer, state N/A

NO

If YES, specify which:

Class of relevant security:

Ordinary 0.001p

Interests

Short positions

Number

%

Number

%

(1) Relevant securities owned and/or controlled:

12,800,000

4.585

N/A

(2) Cash-settled derivatives:

N/A

-

N/A

(3) Stock-settled derivatives (including options) and agreements to purchase/sell:

N/A

-

N/A

 TOTAL:

12,800,000

4.585

N/A

Class of relevant security in relation to which subscription right exists:

N/A

Details, including nature of the rights concerned and relevant percentages:

N/A

Class of relevant security

Purchase/sale

Number of securities

Price per unit

N/A

Class of relevant security

Product description

e.g. CFD

Nature of dealing

e.g. opening/closing a long/short position, increasing/reducing a long/short position

Number of reference securities

Price per unit

N/A

Class of relevant security

Product description e.g. call option

Writing, purchasing, selling, varying etc.

Number of securities to which option relates

Exercise price per unit

Type

e.g. American, European etc.

Expiry date

Option money paid/ received per unit

N/A

Class of relevant security

Product description

e.g. call option

Exercising/ exercised against

Number of securities

Exercise price per unit

N/A

Class of relevant security

Nature of dealing

e.g. subscription, conversion

Details

Price per unit (if applicable)

N/A

Details of any indemnity or option arrangement, or any agreement or understanding, formal or informal, relating to relevant securities which may be an inducement to deal or refrain from dealing entered into by the person making the disclosure and any party to the offer or any person acting in concert with a party to the offer:

Irrevocable commitments and letters of intent should not be included.  If there are no such agreements, arrangements or understandings, state none

None

Details of any agreement, arrangement or understanding, formal or informal, between the person making the disclosure and any other person relating to:

(i) the voting rights of any relevant securities under any option; or

(ii) the voting rights or future acquisition or disposal of any relevant securities to which any derivative is referenced:

If there are no such agreements, arrangements or understandings, state none

None

Is a Supplemental Form 8 (Open Positions) attached?

NO

Date of disclosure:

20 January 2023

Contact name:

Maitland Administration Services Limited

Telephone number*:

01245 398950