Epiphany Extends Leadership in Intelligent Customer Interactions with

Epiphany Extends Leadership in Intelligent Customer Interactions with Enhancements to E6 CRM Suite

    Business Editors/High-Tech Writers

    SAN MATEO, Calif.--(BUSINESS WIRE)--May 2, 2005--Epiphany, Inc. (Nasdaq:EPNY)

--	New Advisor Client and Portal Integration Drive Real-Time Analytics and Business Intelligence into Existing Customer Systems
--	New Service Capabilities for E-Mail Response Management
--	Campaign Management Enhancements for Security and MRM Integration

    Epiphany, Inc. (Nasdaq:EPNY), a leading provider of customer relationship management (CRM) solutions for consumer-oriented businesses, today announced the immediate availability of the latest version of the Epiphany(R) 6.5 CRM software suite. The Epiphany 6.5 software suite is a family of modular CRM applications that help the largest consumer-oriented companies -- such as those in the telecommunications, retail financial services and insurance industries -- increase profitability by making every interaction intelligent.
    For large enterprises faced with complex integration and deployment challenges, Epiphany solutions provide an easy way to augment existing systems to generate rapid ROI. Built on the industry's most modern architecture, the Epiphany 6.5 software suite drives measurable business value by enhancing existing systems and allowing new functionality to be deployed incrementally over time. By leveraging a J2EE-based service-oriented architecture, Epiphany solutions are designed to co-exist with current IT infrastructures and plug-in to existing customer data and service systems. This means companies can unify previously incompatible systems and add real-time intelligence without the need for systems replacement and data replication.
    "We are excited about the Epiphany CRM suite as it provides a solution that addresses some of our key business challenges, such as integrating disparate systems and improving efficiency in our contact centers," said Cyndie Beckwith, vice president, customer experience, California State Automobile Association. "These improvements will help us continue to deliver excellent customer service and improve our customers' overall experience. We look forward to continued innovation from Epiphany."
    "Enterprise companies are continually seeking ways to enhance their existing environments and investments by integrating targeted CRM solutions that provide measurable, rapid ROI," said Phil Fernandez, President and COO, Epiphany. "These latest enhancements to the Epiphany CRM suite are driven by customer input and are designed to improve profitability and drive organic growth for our customers through intelligent customer interactions."
    The Epiphany 6.5 software suite is a family of modular CRM applications that seamlessly blend three product lines, Epiphany Marketing, Epiphany Advisor, and Epiphany Sales and Service, each of which is powered by real-time intelligence and best-in-class analytics. New features, functionality and enhancements in the updated version include:

    -- An updated Interaction Advisor Agent client designed to
    increase CSR effectiveness by driving real-time analytic
    intelligence to any CSR desktop. The release includes
    integrated Dialogs and a number of customer-driven
    enhancements in the Interaction Advisor Manager, such as offer
    content preview, enhanced reporting and exporting, improved UI
    design and other vertical market best practices.

    -- Streamlined Campaign Management processes with new security
    improvements and integration with third party MRM solutions
    such as Aprimo, SmartPath and others.

    -- Significant new Epiphany Service capabilities for E-Mail
    Response Management to reduce support costs and improve
    service by allowing for intelligent, automated responses to
    incoming e-mail, response time monitoring on e-mail queues,
    new reporting features and other enhancements.

    -- New advanced portal support for Epiphany Advisor, Sales and
    Service, enabling easier enterprise-wide CRM integration. The
    release includes an example search portlet for IBM or BEA
    portals, a portal client and inter-portlet communication,
    supporting the most modern trends in user interface
    integration.

    -- Continued improvements in performance, scalability, and
    developer tools for Epiphany Sales and Service.

    -- Streamlined integration to existing customer systems, with the
    inclusion of a Java Client, for complete customization of
    desktop environments, and iFrame capability for integration
    with Vantive desktops, as well as other host applications.

    -- Extended platform support by adding support for Red Hat
    Enterprise Linux 3.0, IBM AIX 5.3, Oracle 10g (including
    64-bit Linux), IBM DB2 8.2 (including 64-bit Linux), Netegrity
    Siteminder 6.0, Cisco ICM 6.0, Genesys G7 CIM Platform, Lotus
    Domino 6.5.2, and TIBCO EMS 4.1.

    Epiphany CRM software solutions are used by leading consumer-oriented businesses worldwide, including Autotrader.com, Bankinter, Bell Canada, California State Automobile Association (CSAA), CDS, CIGNA International, Citibank, ebookers, Expedia, HBOS plc, HSBC Mexico, ING DIRECT, Interpay, Interval International, KLM/Royal Dutch Airlines, Mazda, Merrill Lynch, MGM MIRAGE, Orange, Schwans, Swisscom, TELUS Mobility, Vodafone UK, and Wells Fargo.

    About Epiphany

    Epiphany provides CRM software solutions that increase profitability at the largest consumer-oriented companies by making every customer interaction intelligent. With over 475 customers -- including nearly 35 percent of the Fortune 100 -- Epiphany powers deep customer insights and optimizes each relationship from both a revenue generation and customer retention viewpoint. Built on the industry's most advanced, service-oriented architecture, Epiphany software solutions address problems that span business silos, departmental functions and geographic locations, and result in rapid, measurable ROI. With a suite of blended marketing, sales and service solutions, Epiphany enables global organizations to align touchpoints, processes and technologies around the most valuable enterprise asset -- the customer. With worldwide headquarters in San Mateo, CA, Epiphany serves customers in more than 40 countries worldwide. For more information please visit www.epiphany.com.

    Epiphany Safe Harbor Statement

    This press release contains forward-looking statements relating to future results that may be achieved by customers using the Epiphany E6 software product and future sales opportunities. Actual results could differ materially from such forward-looking statements. Factors that could cause actual results to differ materially from the forward-looking statements include customers' individual purchasing decisions, competition and the introduction of new products and services by competitors, our ability to hire and retain qualified personnel, and general economic conditions. These factors and others are described in more detail in Epiphany's public reports filed with the Securities and Exchange Commission, such as those discussed in the "Risk Factors" section included in the Epiphany's Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and in the Epiphany's prior press releases. Epiphany assumes no duty to update any statements made in this press release.

    Epiphany, E6 and the Epiphany logo are registered trademarks of Epiphany, Inc in the United States and other jurisdictions. All other trademarks are the property of their respective owners.

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CONTACT: Epiphany, Inc. Gordon Evans, 650-356-3842 gevans@epiphany.com or Access Communications Lindsay Scalisi, 415-844-6217 lscalisi@accesspr.com

KEYWORD: CALIFORNIA INDUSTRY KEYWORD: HARDWARE SOFTWARE NETWORKING PRODUCT SOURCE: Epiphany, Inc.

Copyright Business Wire 2005