DTS Previews DTS-HD Master Audio Suite™ v2.6 at IBC 2010

DTS, Inc. (NASDAQ: DTSI), a digital technology company dedicated to delivering the ultimate entertainment experience, is offering exhibitors an exclusive preview of the upcoming version of its popular audio software, DTS-HD Master Audio Suite™ v2.6 (MAS v2.6), on the IBC show floor (Stand 2.B50).

DTS-HD Master Audio Suite v2.6 adds a series of new encode modes, signifying a leap forward in the world of digital delivery services. Building on the success of DTS-HD Master Audio Suite tools in Blu-ray^®, this version advances DTS-HD^® technology in the digital download/streaming space, offering new stream types and additional bit-rates, including the bandwidth-adaptive DTS Express™ encode format.

"The new DTS Express encode modes provide a astoundingly excellent audio experience at low bit-rates that flex and scale to meet bandwidth constraints,” says Ronny Katz, Director, Professional Audio, DTS, Inc. "With DTS technologies integrated into content delivery ecosystems such as Sonic’s RoxioNow, and in preparation for the UltraViolet (formerly DECE) consumer launch, MAS v2.6 provides new capabilities to meet the changing needs of our customers.”

Another significant upgrade to DTS-HD Master Audio Suite v2.6 is the dramatic increase to encoding speed, clocking in at up to 48 times faster than real-time (based on 12 CPU cores running multiple simultaneous encodes). This new multi-processor speed increase combined with existing folder-based encoding, auto-import, and auto-verification features, make DTS-HD Master Audio Suite v2.6 one of the fastest and most efficient stand-alone audio encoding solutions available.

DTS-HD Master Audio Suite v2.6, is listed at $1495 and is scheduled to ship Q4 2010.

About DTS, INC.

DTS, Inc. (NASDAQ:DTSI) is dedicated to making digital entertainment exciting, engaging and effortless by providing state-of-the-art audio technology to hundreds of millions of DTS-licensed consumer electronics products worldwide. From a renowned legacy as a pioneer in multi-channel audio, DTS became a mandatory audio format in the Blu-ray Disc™ standard and is now increasingly deployed in enabling digital delivery of movies and other forms of digital entertainment on a growing array of network-connected consumer devices. DTS technology is in home theaters, car audio systems, PCs, game consoles, DVD players, televisions, digital media players, set-top boxes, smart phones, surround music software and every device capable of playing Blu-ray discs. Founded in 1993, DTS' corporate headquarters are located in Calabasas, California with its licensing operations headquartered in Limerick, Ireland. DTS also has offices in Northern California, Washington, Canada, China, France, Hong Kong, Japan, South Korea, Taiwan and the United Kingdom. For further information, please visit www.dts.com. DTS, DTS-HD, the DTS Symbol and DTS + the DTS Symbol are registered trademarks of DTS, Inc., DTS-HD Master Audio and the DTS logos are trademarks of DTS, Inc. All other trademarks are the properties of their respective owners. © 2010 DTS, Inc. All rights reserved.

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 that involve risks, uncertainties, assumptions and other factors which, if they do not materialize or prove correct, could cause DTS' results to differ materially from historical results or those expressed or implied by such forward-looking statements. All statements, other than statements of historical fact, are statements that could be deemed forward-looking statements, including statements containing the words "planned," "expects," "believes," "strategy," "opportunity," "anticipates" and similar words. These statements may include, among others, plans, strategies and objectives of management for future operations; any statements regarding proposed new products, services or developments; any statements regarding future economic conditions or financial or operating performance; statements of belief and any statements of assumptions underlying any of the foregoing. The potential risks and uncertainties that could cause actual growth and results to differ materially include, but are not limited to, the transition to the next generation optical drives and consumer adoption of such technology, the rapidly changing and competitive nature of the digital audio, consumer electronics and entertainment markets, the Company's inclusion in or exclusion from governmental and industry standards, continued customer acceptance of the Company's technology, products, services and pricing, risks related to ownership and enforcement of intellectual property, the continued release and availability of entertainment content containing DTS audio soundtracks, success of the Company's research and development efforts, risks related to integrating acquisitions, greater than expected costs, the departure of key employees, the current financial crisis and global economic downturn, a loss of one or more of the Company’s key customers or licensees, changes in domestic and international market and political conditions, and other risks and uncertainties more fully described in DTS' public filings with the Securities and Exchange Commission, available at www.sec.gov. DTS does not intend to update any forward-looking statement contained in this press release to reflect events or circumstances arising after the date hereof.