Crocs, Inc. Sends Kids Back to School in Style with New Fall Kids’ Collection

Crocs, Inc. (NASDAQ: CROX) today announced the introduction of its new fall kids’ collection, perfect for the back to school season. All of the new styles are not only fun, lightweight and incredibly comfortable, everything kids love about Crocs™ shoes, but they also carry a new ‘School Approved’ symbol parents can feel good about.

Crocs Hover Sneak for kids are classroom and recess ready. (Photo: Business Wire)

All of the CROCS fall styles carrying the new ‘School Approved’ symbol – including sneakers, flats and slip-ons – meet typical school dress codes, meaning they feature closed toes, enclosed heels and non-marking soles. The symbol can be found now on select styles at www.crocs.com as well as on shoe hang tags at Crocs retail locations nationwide. In addition to meeting most school dress codes, the new Crocs fall kids’ styles are affordable too. All are available for $49.99 or less.

Key back to school styles for kids this season include:

• Hover Sneak (MSRP: $39.99, sizes c9-j6) is a virtually weightless twist on the classic sneaker made with durable canvas that is perfect for the schoolyard. The Hover sneak is available in navy/light grey, black/sea blue and white/black for boys and girls, as well as in camo print canvas in navy/sea blue or black/black for boys.
• Hover Sneak Leather (MSRP: $49.99, sizes c9-j6) is a vintage-inspired sneaker with lightweight comfort. The Hover Sneak Leather is available in black/graphite, espresso/khaki, light grey/pearl white, white/bubblegum and white/white.
• Hover Sneak Metallic (MSRP: $39.99, sizes c9-j6) is a sparkly twist on the classic sneaker featuring a fun metallic fabric girls will love. The Hover Sneak Metallic is available in gold/bubblegum, ultraviolet/black and fuchsia/bubblegum.
• Hover Sneak Slip On (MSRP: $39.99, sizes c9-j6) is a virtually weightless slip-on sneaker for boys with a sporty look and feel. The Hover Sneak Slip On is available in white/black, black/black, charcoal/white and navy/light grey.
• Dawson Sneak (MSRP: $44.99, sizes c4-j3) is a sneaker built for play complete with durable suede and a shock cord lacing system for a secure fit. The Dawson Sneak is available in bubblegum/chocolate, black/black, espresso/khaki and graphite/navy.

"Our fall kids’ collection reflects Crocs’ commitment to providing comfortable, stylish kids’ shoes that meet both school dress codes and parents’ budgets,” said Shannon Myers, Director of Children’s Product for Crocs. "With the addition of the school approved symbol, we hope to make back to school Crocs shoe shopping even easier for parents this year.”

For additional information about the newest Crocs™ shoes for back to school, as well as information about the new school approved symbol, visit www.crocs.com.

About Crocs, Inc.

A world leader in innovative casual footwear for men, women and children, Crocs, Inc. (NASDAQ: CROX), offers several distinct shoe collections with more than 250 styles to suit every lifestyle. As lighthearted as they are lightweight, Crocs™ footwear provides profound comfort and support for any occasion and every season. All Crocs™ branded shoes feature Croslite™ material, a proprietary, revolutionary technology that produces soft, non-marking, and odor-resistant shoes that conform to your feet.

Crocs™ products are sold in 90 countries. Every day, millions of Crocs™ shoe lovers around the world enjoy the exceptional form, function, versatility and feel-good qualities of these shoes while at work, school and play.

Visit www.crocs.com for additional information.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6818933&lang=en