BroadVision's Dr. Pehong Chen Featured in New BPM Book; ''In Search

    Business Editors/High-Tech Editors

    REDWOOD CITY, Calif.--(BUSINESS WIRE)--March 28, 2005--It has been said that the world is entering the second generation of web-based e-business and that this generation will be about process. "The next generation of e-business is about establishing an organic business process environment that allows companies to truly facilitate, adjust and adapt to the ever changing needs of customers and employees," declared Peter Fingar, author and noted expert in business process management. "Going beyond the now routine, one-way tasks that most companies are used to is absolutely critical for businesses that want to compete. Pehong Chen pioneered personalized web applications and is now raising the bar for the next generation with products aptly referred to as process-based self-service."
    Dr. Chen's contributed chapter in the new book, In Search of BPM Excellence, is entitled "Process-Powered Self Service: The Next Source of Competitive Advantage." The content helps to identify the reasons why web-based, process-driven service can be a new and successful competitive advantage for savvy companies around the globe. "Agile process development is a business imperative," stated Dr. Pehong Chen. "When interactions, transactions and collaborations go beyond just one dimension, when they involve multiple people, multiple timeframes, multiple instances, the next step is to wrap process management around them."
    With software products such as BroadVision's Process, process participants (customers, suppliers and employees) retain visibility into the dynamics of a multi-step process -- receiving alerts and notifications at points in the process that require input, decisions or collaboration among others who might be involved in the process. As a result, companies and individuals can harness the power of the web to meet the needs of all required participants in the process while dramatically reducing the cost of providing high quality, high-touch service and support.
    In Search of BPM Excellence is published by Meghan-Kiffer Press (www.mkpress.com) the leading publisher of Business Process Management (BPM) books for management. The publisher's BPM book series deals with issues that will have a major impact on companies, their customers and their futures. The landmark books, Business Process Management: The Third Wave and The Real-Time Enterprise: Competing On Time are two examples of their industry shaping titles. This new release that Pehong Chen is involved with brings together 15 thought leaders to assess the current state and future direction of business process management -- and helps to bring clarity to the often confusing information surrounding the current BPM groundswell.

    About BroadVision

    BroadVision (Nasdaq:BVSN) is a global provider of personalized self-service web applications. Our integrated suite of process, commerce, portal, and content solutions helps customers rapidly increase revenues and reduce costs. Over 1,000 organizations -- including Wal-Mart, Vodafone, Cardinal Health, Hewlett-Packard, Toyota, Japan Airlines and the U.S. Air Force -- serving nearly 60 million registered owners, rely on BroadVision's open solutions to power and personalize their mission-critical web initiatives.
    For more information about BroadVision, Inc. call 650-542-5100 or email at info@broadvision.com or visit www.broadvision.com.

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CONTACT: BroadVision Inc. Bill Delaney, 650-542-3809 bill.delaney@broadvision.com or Text 100 Public Relations David Friedman, 415-593-8449 davidf@text100.com

KEYWORD: CALIFORNIA INDUSTRY KEYWORD: PUBLISHING SOFTWARE INTERNET E-COMMERCE PRODUCT SOURCE: BroadVision Inc.

Copyright Business Wire 2005