05.04.2005 21:28:00
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Borders Books and Music In Braintree Hosts Boston Red Sox Johnny Damon
Business Editors/Sports Editors
ANN ARBOR, Mich.--(BUSINESS WIRE)--April 5, 2005--Borders Books and Music(R) will host centerfielder for the Boston Red Sox, Johnny Damon, Tuesday, April 12, from 5:00-6:00 p.m. at the Braintree, Massachusetts, store, located at 255 Grossman Drive. Damon will be signing copies of "Idiot: Beating 'The Curse' and Enjoying the Game of Life," his new book chronicling winning the World Series and his life experiences.
This event offers fans the unique chance to meet World Series hero, Johnny Damon, as he signs copies of his book. Borders staff will be available to take pictures of Damon for customers during the signing. Attendees are encouraged to bring their cameras.
"We are very excited to be hosting this event with Johnny Damon," said Louise Mutterperl, District Marketing Manager for Borders Group, Inc. "The community has been very supportive of this team, and the team has been very supportive of its fans." Given the team's and Damon's popularity, Borders encourages customers who are interested in attending to call the store a few days ahead of the event to inquire about line tickets and guidelines. The store can be contacted at 781-356-5111.
About Borders Group
Borders Group, Inc. (NYSE:BGP) is a leading global retailer of books, music and movies with annual revenues of $3.9 billion. Headquartered in Ann Arbor, Mich., the company employs approximately 32,000 people worldwide. Borders Group operates more than 460 Borders superstores and approximately 650 Waldenbooks stores throughout the U.S. In addition, the company operates 46 Borders superstores outside the U.S., as well as 35 Books etc. stores located throughout Great Britain. Borders Group has also acquired Paperchase Products Limited, a leading stationery retailer based in London, England with more than 70 locations in the U.K. Teamed with Amazon.com, online shopping is available through Borders.com (www.borders.com) and Waldenbooks.com (www.waldenbooks.com). More detailed information on the company is available at www.bordersgroupinc.com. Information regarding Borders store locations, in-store events and title reservation is available through www.bordersstores.com.
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CONTACT: Borders Group, Inc. Louise Mutterperl, 617-557-4995 lmutter2@bordersgroupinc.com
KEYWORD: MICHIGAN MASSACHUSETTS INDUSTRY KEYWORD: PUBLISHING ENTERTAINMENT SPORTS RETAIL CONSUMER/HOUSEHOLD SOURCE: Borders Group, Inc.
Copyright Business Wire 2005
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