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19.11.2010 16:10:00

BankAtlantic and CBS4’s Neighbors 4 Neighbors Team Up To Bring Holiday Toys and Gifts to Needy Children in South Florida

BankAtlantic, Florida’s Most Convenient Bank, announced today that is has partnered with CBS4’s Neighbors 4 Neighbors to bring holiday joy to less fortunate families and children in South Florida.

As part of the "Adopt-A-Family” program, BankAtlantic has partnered with Neighbors 4 Neighbors to help hundreds of needy families in our community by collecting and providing toys, gift cards, food and friendship for children that would otherwise be without this holiday season. BankAtlantic has set up a special "Adopt-A-Family 4 the Holidays” account to accept donations of any amount. Even your small change can make a big difference. Every dime and every dollar counts.

Over the past eighteen years, over 300,000 people have participated in the Neighbor's Adopt-A-Family for the holiday’s program. In 2008, Neighbors 4 Neighbors collected, purchased, and distributed 5,686 presents and $11,000 worth of food and gift certificates for families in our local communities. In 2009, Neighbors 4 Neighbors collected, purchased, and distributed over 6,000 presents and nearly $17,000 worth of gift cards and monetary donations. From now through December 13th, all BankAtlantic locations in Miami-Dade and Broward counties will serve as collection sites for donated toys, sports equipment and cash which will be used by Neighbors 4 Neighbors to serve families.

"These tough economic times sadly affect the children of our community, particularly during the holiday season. However, BankAtlantic and Neighbors 4 Neighbors are committed to putting the wonder of the holidays back in the eyes of children and the spirit of hope in the hearts of those less fortunate this year,” commented Jarett Levan, CEO of BankAtlantic.

You can make the holiday season much brighter for a neighbor this year. Here’s how:

  • Visit any BankAtlantic branch in Miami-Dade and Broward counties. (To find the BankAtlantic location nearest you, please visit http://www.bankatlantic.com/locations/)
  • Place your new, unwrapped toys under the Neighbors 4 Neighbors’/BankAtlantic Adopt-A-Family sign
  • Visit a teller and make cash or check donations into the "Adopt-A-Family 4 the Holidays” account. (Donations to the "Adopt-A-Family 4 the Holidays” account must be received by December 13, 2010.)

"The holidays are meant to be a time of joy, celebrated with family and friends. But for thousands in our community, it is a time of struggle and disappointment. With your help, we can all play an important role in bringing back the magic of the holiday season to the children in our community, create happy holiday memories for another family, and a holiday memory you’ll want to keep as well,” commented Neighbors 4 Neighbors Shannon Hori, CBS4's weekday newscast co-anchor.

For more information about Adopt-A-Family, call LaKeshia Crist, Client Services Manager, at (305) 597-4404, or by email at lcrist@wfor.cbs.com.

For more information on the Operation Elf Toy Drive, contact Brooke Noble, our Special Projects Coordinator, at (305) 763-3459.

"As a result of the recession and its impact on so many here in South Florida, the number of families in need has continued to rise dramatically. Your spare change can make a huge change in the hearts of South Florida’s neediest children,” commented Lynne Cameron, Executive Director of CBS4’s Neighbors 4 Neighbors.

About Neighbors 4 Neighbors: Neighbors 4 Neighbors is a non-profit organization originally created in 1992 in the aftermath of Hurricane Andrew by WFOR-TV, CBS4. Neighbors 4 Neighbors operates as a 501(c)(3) non-profit organization funded through foundation grants, corporate donations and pro bono airtime, staff support and facilities and resources provided by CBS4 and its sister station My33 (formerly UPN33). With the power of television as one of its greatest assets, the organization expanded its services beyond hurricane relief and evolved into one of the most effective vehicles for connecting those in need with those who can help, and has forged strong relationships with community and business leaders willing to tackle difficult issues. Research of local television viewers has proved, year after year, that Neighbors 4 Neighbors is the most identifiable public service campaign in the Miami-Fort Lauderdale market and South Florida viewers respond to it in a remarkable way. To learn more about Neighbors 4 Neighbors or to become involved, call (305) 597-4404, visit http://www.neighbors4neighbors.org/n4n/, or write Neighbors 4 Neighbors, 8900 NW 18th Terrace, Miami, Florida 33172.

About BankAtlantic: BankAtlantic, Florida’s Most Convenient Bank, is one of the largest financial institutions headquartered in Florida. Via its broad network of community branches and conveniently located ATMs, BankAtlantic provides a full line of personal, small business and commercial banking products and services. BankAtlantic is open 7 days a week and offers extended weekday hours, holiday hours, Free Online Banking & Bill Pay, a 7-Day Customer Service Center, Change Exchange coin counters, as well as retail and business checking accounts.

About BankAtlantic Bancorp:

BankAtlantic Bancorp (NYSE: BBX) is a bank holding company and the parent company of BankAtlantic.

For further information, please visit our websites:

www.BankAtlantic.com

www.BankAtlanticBancorp.com

Except for historical information contained herein, the matters discussed in this press release contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended (the "Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act”). Actual results, performance, or achievements could differ materially from those contemplated, expressed, or implied by the forward-looking statements contained herein and the Company cautions that the foregoing factors are not exclusive.

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